Innowave Summit is the biggest high tech conference in Southeastern Europe and our aim was to create a digital marketing strategy.
Our focus from the begining (in 2017) was to make it the most popular and well-known high-tech and business conference in Bulgaria and slowly to spread its reach in Europe.
- Facebook marketing
- Google Adwords
- YouTube Ads
- Billboards and citylights in major cities
By the end of the 3rd edition in 2019, we',ve reached over 1 300 000 people through Social Media and Google, contacted over 30 000 business owners, managers and C-level executives with email campaigns and have been published in more than 200 newspapers, magazines and other regional and international medias.