Digital & Traditional Marketing for Software Dev Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I',m the chief marketing official for Oxagile, a manner software outgrowth organisation. We’re an interpolitical organisation with our HQ in the U.S. and the outgrowth labor in Belarus.
Desired goal
What challenge were you trying to address with Your Extra Marketer?
We were in the process of revamping our corporate website, which was veritably nice for us owing it’s the major lead age channel for the organisation. We had a huge roadmap of new landing pages and full we wanted to form. We needed some extra help owing of limited inner space.
Provided solution
What particular tasks were Your Extra Marketer responsible for?
Your Extra Marketer serves as a subcontractor doing a union of online and offline marketing. They work on marketing indirect (e.g., brochures and leaflets), landing pages, blog posts, and presentations.
We work mainly with clients based in the U.S. and Canada and rest come from Europe, the U.K., Scandinavia, and Benelux countries. Your Extra Marketer’s did digital investigation on our target groups in order to determine the best-qualified keywords for full marketing.
Was there a devoted team?
Our first point of touch is Mikita (Editor and CEO, Your Extra Marketer).
How did you come to work with Your Extra Marketer?
We began by having them exhibit some test landing pages. We published them and tracked their accomplishment. They outaccomplished our customary landing pages, so that was a good sign that they knew what they were doing.
What is the terminal result of working with Your Extra Marketer?
The main engagement was from September 2016–December 2017. We achievementfully completed our web revamp but we last to work with them on presentations and offline marketing indirect for trade shows and exhibitions.
Results achieved
Are there any measureable or plum results?
They doubled the number of leads generated from our online marketing materials, which is the major indicator of the achievement of their online strategy. We are overall very lucky with the work that they did for us.
How did Your Extra Marketer accomplish from a project treatment standpoint?
They’re veritably answering and very pliant in provisions of delivery timelines. We sometimes have close deadlines such as needing things done by the end of the day. They’re able to devote extra time to the project or even work overnight.
What is (from your point of view) the key factor to pay observation while intercourse with Your Extra Marketer?
It’s veritably nice that we don',t need to bestow time giving them background on see task. They’re experts in the I.T. and outsourcing estate so they alprompt know the activity and major markets. Their commitment to timelines and deadlines is a major gain. Meeting close timelines was a major challenge for other agencies, but not for Your Extra Marketer.
What aspects of their work would you like to get improved?
No, they’re very good.
Do you have any advice for possible mannerers?
Be prompt to invest your time in order to get ultimatum results. Your labor and results will be much better if you devote some extra time to discussing the task and providing more insight from your organisation.
