Website Development for Fertility Care Center
Please find under a summary covering project details and feedback. The innate facts are kept as they are, special information is amended.
Introductory information
Please draw your structure.
I work for the Pacific Centre for Reproductive Medicine. We',re a special medical clinic specializing in reproductive endocrinology and fertility.
What is your position?
I am the business director.
Desired goal
What business challenge were you trying to address with Forge and Smith?
I ponder this is our fourth website. We had one when we leading opened 10 years ago, and that lasted a couple of months. We had a second developed in a WordPress format, which we were pretty lucky with for a couple of years. It was very basic, so we determined to kick it up a notch, and we hired another organisation to give us a more professional, polished look. That website probably lasted for two or three years.
We were pretty lucky with that website, but we veritably wanted to make some design changes, and they were very template based and couldn',t give us what we wanted. We were given examples of websites that we liked, but they were very specific almost their templates, assertion that they had to be that way in order for Google Analytics to work, so we seted looking at other web designers.
Provided solution
Please draw the aim of their involvement in detail.
Forge and Smith did design, outgrowth, and now they',re doing the collective media piece. I should add that the collective media piece and the Google Analytics are areas that we',ve never luckyly been able to do in-house owing that',s not our centre. They',ve been veritably supportive with that.
More importantly, we had done a scan a few months precedently we implemented another website and establish out from our scan that 75 percent of our clients are going straightly to the web. We had been doing a lot of newspaper advertising, some magazines, and introductions. That',s when we realized we needed to redirect our marketing resources and determined to try a more web or collective media access. It was basically experimental. I ponder we',ve had three reports now from Forge and Smith which have proven to be excellently eye aperture.
How did you come to work with Forge and Smith?
We came athwart Forge and Smith through web searches. We liked some of the designs so we gave them a call. We were verity prompt to hire another organisation. Forge and Smith were very answering to our call. I ponder Shawn [Johnston, establisher and highest at Forge and Smith] had a offer to us within three days. He came in to do the introduction and it was very forcible. The thing we liked most almost his introduction was their power to support us behind the design with Google Analytics and strategic collective media, which is proving to be incredibly advantageous.
Could you prepare a perception of the size of this set?
I ponder initially the website was almost $13,000. We',re paying another $3,000 a month right now, which is excellently reasonable for what we',re getting and we',re excellently lucky at this point.
What is the terminal result of working with ?
We began working with them right precedently Christmas, and the relationship is ongoing.
Results achieved
Could you share any statistics or metrics from this engagement?
We get the Google Analytics and collective media monthly reports from them with corresponding action items so that we can increase our extend. They review what',s happening as far as commerce on the website. We never used to do Twitter, so they helped us get Twitter up, and we got a lot more aggressive with Facebook. They introduced us to Hootsuite so that we can set to shape and schedule all these different postings. We got Google+ up. They',ve come with these and other suggestions that, for the most part, we',ve implemented have seen more referral commerce through our website.
How did Forge and Smith accomplish from a project treatment standpoint?
The project was lucky and very well accepted. We',re extremely lucky with both the design of the website and their ongoing support. Their implementation timeline for the website – I',ve never seen anyone do it so fast. They were pushing us, which is rare. My experience with the other designers is we were pushing them. They did a veritably good job as a team.
What distinguishes Forge and Smith from other preparers?
The monthly follow-up piece is huge. Forge and Smith',s designs are amazing. I like their access in website design and the navigation, and the nice clean spaces and graphics. Those are all veritably nice.
Is there anything Forge and Smith could have improved or done differently?
Nothing specially. I',m veritably lucky with their work.
