Application Development for Large Media Group
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
We are a media network in Canada. I was in direct of digital fruits for the organisation and was second in command during our collaboration with TWG.
Desired goal
What challenge were you trying to address with TWG?
We needed to form 2 standalone, single-sport, indigenous applications for iOS, focusing on hockey and golf. We have one multisport flagship app but establish a sales requirement for these other types of applications.
Provided solution
What particular tasks were TWG responsible for?
TWG brainstormed the design, developed, released and handled 2 apps for our organisation.
Our second project with TWG implicated creating a full treatment method for long-form storytelling and digital full. This included 7,000-word articles, along with visuals, audio, video, and so on. TWG handled much of the creative process for the leading rendering. We had rights for the Women',s World Cup of soccer, which was hosted in Canada. We produced some full almost it, describing young girls in the slums of Brazil, the conditions that they were living in referring to the rest of the globe, and how they were using soccer as their elude and joy. That project won 10-12 awards and was nominated for a number of others. Working with TWG on it was a big experience, and we had a lot of fun.
We used that CMS for creating additional long-form stories, but TWG was less implicated, given that the tools had already been built. We have a huge in-house creative agency which can do this type of work.
How did you come to work with TWG?
I knew someone who worked for TWG in a project treatment space. He introduced me to the ruler of business outgrowth, and we began a converse. A pitching and specifications process ensued.
How much have you invested with TWG?
We',d like to keep this private.
What is the terminal result of working with TWG?
We began working with TWG at the end of 2013. TWG lastd to handle aspects of the code for the 2 apps, and worked on 2 additional projects, one of which was more of a strategic, benchmarking process.
Results achieved
Could you share any evidence that would prove the fruitivity, condition of work, or the contact of the engagement?
TWG is a big shop, which is why we went back to them. I challenge anyone to find a vendor that would take a consummate rating, but TWG was overall good.
We',ve had a bit of a pivot in strategy touching our applications', purpose on the larger roadmap, not kindred to TWG',s work. The apps are quiet in the market, but we',ve had some rights issues especially for our hockey one, but the apps were good in provisions of accomplishment.
How did TWG accomplish from a project treatment standpoint?
They have experience with project treatment, and we had no major complaints.
What did you find most forcible almost TWG?
TWG is a very creative and fun cluster. They felt like what a California-based fruit design shop should feel like: present and affable. I especially appreciated the fact that, behind we closed the deal with TWG, the partners didn',t disappear. Bigger outgrowth shops, with 150-200 employees tend to push down the hierarchy of who handles the work on a day-to-day basis. TWG was big in this regard, remaining affable.
Are there any areas TWG could better?
Nothing material stood out. Everyone in our cluster is quiet trying to aspect out the best way of inputting and outputting requirements in the clearest form. I',m sure that TWG will also last to work on their processes.
