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krow group Branding company

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About krow group Branding company in London, United Kingdom

We are two-hundred diverse, strictly non-luvvie communication specialists working together across four UK offices to help our clients create Big Positive Impacts. By being consistently entertaining, provocative or informative they transform people’s react

Call them BPIs saves time saves paper.

By being consistently entertaining provocative or informative they transform peoples reaction to a brand from an eye roll to a welcome.

And continue to build peoples relationship with a brand until they actively enjoy spending time in the brands company.

What dreams do you have for your brand? Where do you want to get to? What is possible?

Thats our start point. Then we work backwards from there.

No rules. No preconceptions. No limits. Whats the best way of creating the kind of BPI you need to make your dream a bloody great big real and joyous thing?

From forensic strategic thinking to holy cow creative ideas and agile never-drop-a-ball production were a collective of specialists focused on making Big Positive Impacts for our clients.

We work with existing and new brands to develop compelling propositions and platforms. Our work with companies like DFS Krispy Kreme Pets at Home and Fiat now influences every aspect of their business.

We use advertising to create Big Positive Impacts to transform peoples reaction to a brand from an eye roll to a welcome and ultimately change how much time people are happy to spend in a brands company.

Our team of social experts have developed #39;social sense#39; a methodology to help brands navigate the choppy waters of social. We believe brand social should always be about doing good or helping people feel good.

Our digital team is crucial in delivering fully integrated campaigns. But they also have their very own #39;digital clients#39; for who they do fully immersive interactive experiences to fully programmatic deployment and everything in between.

Ignore anybody who tells you that customer experience needs to be complicated. Our team of CX experts (we call them Ethology) will help you break down complex problems into manageable affordable solutions so you can deliver rapid measurable improvements in your organisation.

Our in-house team kworks delivers cost effective content for use across all social and media channels. With facilities in Norwich Leicester and London we can cover every aspect of content production from writing to filming and editing to distribution.

Our B2B teams are our hidden gem consistently fusing brilliant sector knowledge with creativity to deliver long-term solutions across a wide range of clients. A testament to their good work is that our two longest client relationships (18 and 22 years) are both B2B clients.

For many of our clients a one-to-one relationship with prospects or customers is key. Working with contemporary often mind-bending technology our team are experienced in developing full customer journey programmes through to tactical sales drivers.

For some brands and consumers the only way is up-close and personal. We love everything from pop-up sampling through to giant shows where cars appear by magic (thanks Dynamo!). Ideas are our start point but we know that without brilliant production and logistics stuff doesnt happen.

With clients like DFS Wilko and Pets at Home we get retail. Our IPA Gold Effectiveness Award for DFS in 2018 was a thumping stamp of approval from the rest of the industry.

Mongoose is our specialist sports marketing agency and provide a 360° offering. From rights holder brokering through to programme activation they have it covered.

We work with existing and new brands to develop compelling propositions and platforms. Our work with companies like DFS Krispy Kreme Pets at Home and Fiat now influences every aspect of their business.

We use advertising to create Big Positive Impacts to transform peoples reaction to a brand from an eye roll to a welcome and ultimately change how much time people are happy to spend in a brands company.

Our team of social experts have developed #39;social sense#39; a methodology to help brands navigate the choppy waters of social. We believe brand social should always be about doing good or helping people feel good.

Our digital team is crucial in delivering fully integrated campaigns. But they also have their very own #39;digital clients#39; for who they do fully immersive interactive experiences to fully programmatic deployment and everything in between.

Ignore anybody who tells you that customer experience needs to be complicated. Our team of CX experts (we call them Ethology) will help you break down complex problems into manageable affordable solutions so you can deliver rapid measurable improvements in your organisation.

Our in-house team kworks delivers cost effective content for use across all social and media channels. With facilities in Norwich Leicester and London we can cover every aspect of content production from writing to filming and editing to distribution.

Our B2B teams are our hidden gem consistently fusing brilliant sector knowledge with creativity to deliver long-term solutions across a wide range of clients. A testament to their good work is that our two longest client relationships (18 and 22 years) are both B2B clients.

For many of our clients a one-to-one relationship with prospects or customers is key. Working with contemporary often mind-bending technology our team are experienced in developing full customer journey programmes through to tactical sales drivers.

For some brands and consumers the only way is up-close and personal. We love everything from pop-up sampling through to giant shows where cars appear by magic (thanks Dynamo!). Ideas are our start point but we know that without brilliant production and logistics stuff doesnt happen.

With clients like DFS Wilko and Pets at Home we get retail. Our IPA Gold Effectiveness Award for DFS in 2018 was a thumping stamp of approval from the rest of the industry.

Mongoose is our specialist sports marketing agency and provide a 360° offering. From rights holder brokering through to programme activation they have it covered.

Seen enough to have picked up a diverse wealth of experience spanning all kinds of work businesses and sectors. Hungry enough to make krow an amazing and rewarding place to be for our clients and for our people.

In his 20 years of advertising Blake is very proud to have managed some of the most awarded accounts in the UK hes less proud of his love for sugar based snacks but hes working on that.

A Business Director with 20 years experience Vicki has been at the helm of some of our most successful multi-channel campaigns. A ninja multi-tasker when shes not leading krow youll find her navigating her way through life with young twins.

Over his career Nick has been Creative Director at four leading agencies and developed the happy knack of creating populist campaigns that have won awards at all the meaningful creative festivals and at both the IPA and APG effectiveness awards. Nicks daughters think hes cool but they are young.

What Ive learned by working on three decades worth of high profile communications campaigns many of them very challenging is that it doesnt have to be fun to be fun.

Our production-team leader with 20 years experience Emma has delivered numerous award-winning multi-disciplinary campaigns for leading brands. Responsible for leading the production of krows film and animation content she cares passionately about craft and quality. She has a strong history of producing at any scale – from £500 to £2million+. Emma also founded kworks and is krow#39;s planet-loving Green Ambassador.

For over 20 years with unrelenting curiosity for culture and consumer behaviour Aileen has led the Planning on some of the UKs biggest brands. She is also a mum of two spirited boys author of our IPA Gold paper for DFS and wife to a Masterchef winner.

Mark has spent the last 35 years helping many of the UKs most creative agencies to deliver the impossible on time and on budget. The last 14 of those at krow he continues to espouse the mantra that theres always a way. In his spare time hell be found on a tennis court. A backhand as graceful as Federer but sadly thats where the similarity ends!

Matt is a qualified Chartered Certified accountant and has worked in media finance for over 20 years. He is also a keen homebrewer so if we either want help with a complex spreadsheet or what hops to use in an IPA then hes the man to turn to.

Driven by a desire for great work Matt has successfully led the planning on a wide variety of commercial charitable and political accounts. As the second Matt hired by krow hes often just called ’Planner’.

You name it Darryl has created a campaign for it. Pet foods alcoholic drinks home furnishings car phones; remember car phones? Hes also created them in every channel imaginable. And if thats not flexible enough Darryl is also an experienced yoga teacher.

With 20 years under her belt working on some of the worlds biggest brands Camilla motivates and nurtures the account handling department. She also keeps busy out of work with her smallest and most challenging clients – her two sons.

+44 (0)20 7549 5800

© krow 2020 | part of krow Group

What is possible? That’s our start point. Then we work backwards from there. No rules. No preconceptions. No limits. What’s the best way of creating the kind of BPI you need to make your dream a bloody great big real and joyous thing?


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