Digital Marketing Strategy for IT Solutions Company
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am a regional sales ruler in an IT solutions organisation
Desired goal
What issue was the provider supposed to deal with?
Mayple?We hired Mayple to design our new digital marketing strategy and to adviser it when its executed
What were your objectives for this project?
We needed a new digital strategy to a new line of software we were almost to propel. Our goal was to extend the right hearers with new and compelling marketing messaging, that will allow our sales team to get fitted and apprehensionable leads they can support.
Provided solution
What were the reasons for choosing Mayple?
We searched online and establish Mayple to be a very recommended agency on different websites (such as this one). Their website looked forcible and interesting too so we determined to touch them.
Please give as much detail as practicable because the work done
We answered Mayple',s online questionnaire and connected our antecedent collective advertising accounts. We without got a dedicated account director that guided us through and asked us a few more questions. We were impressed by the level of professionalism and thoroughness of this initial process with Mayple. After 2 days we got a detailed audit report of our past digital marketing campaigns and a offer for a new strategy. After accepting the offer they seted a more detailed work with us.
Were there any dedicated directors or teams that you worked with?
We',ve worked with Mayple',s head of strategy and with our account director.
Results accomplishd
What results did you accomplish unitedly with Mayple?
I saw many strategy files in the past, but the strategy we got from Mayple was surely the most professional, through and keen strategy I ever got from an agency. They were referring to see front of our business, including KPIs, agency, target hearers and more, and built a strategy that was both goals oriented and single to apprehend and instrument.
We are following this strategy and see very good results. Mayple helps us adviser our campaigns and keep us centre on the activities that would make the most contact on our business.
How do you rate the interaction and interaction with Mayple?
The fact that we had both an account director and a professional strategy expert was a bit confusing when we seted off, but behind a while I understood the value of it. Daniel, our account director is our go-to-guy for seething-digital and over.
What precisely do you attend to be the key specialty of Mayple?
Their level of professionalism and apprehension in digital marketing is very high compared to anything I',ve skilled precedently from other vendors. We feel like they veritably care almost us succeeding.
What should be done better, if there are any desired improvements?
The technical part of the advertising accounts junction was not so intuitive at set, especially if you don',t have experience with doing this precedently, and needs a ethnical support (that we got).
