About Ratio eCommerce Development company in Bournemouth, United Kingdom
We set out in 2013 to become a leader in Fintech.
The idea behind any Ratio product is that it needs to make life simpler for users.
Our success lies in bringing customer focus and simplicity to over-complicated financial markets.
It all began because we thought that the personal finance market was complex so we built the Choose Wisely comparison site supported by our super-fast ProTools software.
We thought that e-Commerce innovation was stalling so we bundled some AI and machine learning into Remora our on-site conversion tool.
We had a quick dip into the FMCG market with Briefd; but it was just pants.
We noticed that users werent getting rewarded by lenders for their loyalty. Thats just not on so we launched Switch and Autosave a tool that helps our users find a better deal.