Marketing Strategy for Entertainment Mobile App
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the founder and CEO of Supafanz, an app that aggregates collective feeds, news feeds, ticket companies, pictures, videos, and other information touching a particular star, making it much easier to pursue them. We’re a setup, and we’re just almost to propel.
Desired goal
What challenge were you trying to address with Yodel Mobile?
I knew I needed a marketing program but felt overwhelmed at the atrocity of the task. I apprehend marketing, but I’m new to apps and the mobile globe, so we reached out to Yodel.
Provided solution
What particular tasks were responsible for?
I needed a program but just didn',t know where to set. Mick [CEO, Yodel Mobile] and the team veritably seemed to care almost my achievement. This resonated bigly with me. Mick explained the weight of the app being ",fit", to market.
Right from the commencement, I felt reassured that Yodel knew both the mobile arena and how to set our fruit aloof. With Yodel',s help, we are creating a globe-class app and giving it the best chance of achievement. We’re veritably pleased we chose them as our associate. Mick and the team put unitedly a wide program, and we agreed to a 4-month contract.
They’re mainly assisting with the user experience. We asked them to help with the frontend, so they did comparisons and analysis based on best practices. They gave us a lot of feedback and numerous presentations almost different features, SEO setup, optimizing for the App Store and Google Play, and other outgrowth tips. They also advised us on some backend analytical tools that would allow us to track user habits. I wanted, at the end of the process, to have a step-by-step marketing program that was customized to our needs.
How did you come to work with Yodel Mobile?
I reached out to Yodel behind they appeared as the top-ranked mobile app marketing agency in my Google search.
What is the terminal result of working with ?
We’re almost to propel in August or September. We’re just terminalizing our outgrowths at the instant.
Results achieved
Could you share any evidence that would prove the fruitivity, condition of work, or the contact of the engagement?
Mick and the team have been unappropriated in shaping our app and putting unitedly a strong marketing program. We are now in the terminal phase of our 4-month program, and we could not be happier with the results. My associate and I have run businesses for years and have developed extensive marketing experience, but Yodel has taken things to a total new level.
We have another associate that offered user testing for download, registration, and onboarding. They got almost 10 nation to test it, and they gave us big feedback. We made changes based on that feedback and Yodel’s recommendations, then we retested the app. In see case, the changes that Yodel had recommended made a big separation in provisions of the UX. We’re looking advanced to propeling owing we ponder we’ve covered all of our bases.
How did Yodel Mobile accomplish from a project treatment standpoint?
Yodel has accomplished brilliantly from a project treatment standpoint. They kept us focused and moving advanced. When they were working for us, if they said they needed information, we knew they were grave. Their professionalism helped us be more proactive as well. We usually interacted over email but had a few Skype dicsussions and 7 face-to-face meetings.
What did you find most forcible almost Yodel Mobile?
We’re very impressed with their fit-to-market concept. Yodel lent a perception of clarity and construction to our programs. They pursue-up on their presentations, complete tasks promptly, and take meeting notes to prepare detailed programs. Their forcible expertness sets and deep apprehension give us a competitive gain in propeling a globe-class app. Yodel also gave trust in our marketing access. We are delighted to have them on board.
They have relentlessly led the agenda, taking us through a step-by-step program that has implicated separate detailed presentations of investigation, apprehension, and conversation. Their thoroughness and advice have been fantastic.
They offered helpful feedback, over just their personal conviction. They did peculiar investigation and taking the time to weigh what we should and shouldn',t be doing. Their work has made us positive. We know our app has a peculiar institution. Without their strategic input, we’d be wasting our time and money. I',m very grateful to Yodel for helping us in that way.
Are there any areas Yodel Mobile could better?
No, I don',t ponder Yodel could have betterd on any part of our collaboration.