E-Commerce SEO for Supermarket Chain
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am head of marketing for the Jumbo e-commerce channel. This is a chain of supermarkets and hypermarkets in Argentina.
Desired goal
What issue was the provider supposed to deal with?
Punto Rojo?The extrinsic is to better our fundamental positioning as well as Jumbo e-commerce sales, working with SEO implementations and restructuring the website.
What were your objectives for this project?
Organize ourselves and engender sales on keywords kindred to Online Supermarket in Argentina and specific categories.
Provided solution
What were the reasons for choosing Punto Rojo?
We carried out a delicate process with 3 suppliers, but we opted for Punto Rojo not only owing they were competitive over the rest, but also for the services offered since they are SEO professionals and the program presented that includes training, technical and advantageous deliverables to carry out the proposed annual program.
Describe the project in detail.
Kick off meetings were certain to take the needs of our business and programt the work strategy. In-house training was carried out with different teams and implicated areas of the organisation (design, full, marketing and commercial).
We have continuous feedback touching doubts and queries from our outer outgrowth agency as well as clear guidelines for the implementation of weekly tasks that include changes to the website.
Were there any dedicated managers or teams that you worked with?
We have the follow-up and support of the client experience team permanently. Through this team, we channel doubts, queries and all the work that is done weekly.
In turn, in the opportunities that were given in-house training or talks, we also had the occasion to have the intrusion and participation of more team members.
Results accomplishd
What results did you accomplish unitedly with Punto Rojo?
We obtained in a brief time a existing betterment in the positioning of the main keywords kindred to our business core.
In approachion to the increase in specific metrics of impressions, clicks, sales, we',ve betterd in positions within the leading search results in google. The website code and full were also betterd, adding wonderfuler value to the brand.
How do you rate the interaction and interaction with Punto Rojo?
We are very satisfied with the total Punto Rojo team. They are always well prepared, they give us an proximate response and are extremely elegant, attentive and exact with the deliveries and reviews of the work.
In approachion, we find they are a pliant cluster for coordinating meetings whichever in our offices or in their offices or via call. They are open and apprehend the needs, extrinsics, and dynamics of our organisation. We are more than satisfied and pleasant to them!
What precisely do you attend to be the key specialty of Punto Rojo?
They are professionals in SEO, and they transmit that apprehension, allowing it to aggrandize the reciprocal work.
What should be done better, if there are any desired betterments?
As a suggestion, it would be advantageous to have interactive reports that allow you to approach and analyze the information.
