Some details
Eltiland is an educational web portal which help develop kids from 0 to 8 years. It supports all participants of the education process: teachers, kids and their parents. The portal has a centralized library which stores lesson plans, illustrations, and methodical recommendations about preschool education. Whenever a teacher is preparing for a lesson, master class or interest group, they can easily find supplementary items such
as pictures, verses or music and include them into their drills and games with kids, as well as add new items and share them with others. Parents can sign up to use free and paid programs, courses and webinars. Eltiland offers free demo lessons from these courses, so that parents will know exactly what they would pay for. Kids can read a special newspaper with colorful heroes to discover the world or play educational computer games directly on-site. They also offer reviews of popular App Store applications for younger kids and those with limited abilities.The concept of the portal changed during the development, shifting from supporting talented kids to ones with limited abilities and focusing on monetization through paid webinars and courses. Target audience shifted respectively from kids to teachers/parents. This led to re-designing the portal and integrating with webinar and payments systems. We had to experiment with several of these to find the best combination.
As a result, the customer was able to start promoting this web portal on the local market and build the local community around the web solution.
