Jarrett Rush, Director of Content marketing at Idea Grove: Qualified.One profile

Jarrett Rush

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Director of Content marketing, Idea Grove

Location: Dallas, United States

Idea Grove team worked with Key clients:  Amazon, Chrome River, KwikBoost, NEC, Pivot3, Sabre, Stanford University, Susan G. Komen, Swift Prepaid Solutions, TRUNO, VertexOne

I've always loved stories. I love their power to inform, their power to educate, and their power to inspire. We all have stories to tell, whether we are individuals or companies. I like to find those stories and then help in their telling. That's why I've made it my career for more than 20 years.

My 15 years in journalism taught me how to identify stories that will resonate with people. And after nearly a decade in marketing, I've learned how to tell those stories in a way that inspires action. That includes understanding both how the individual stories are told as well as the larger strategy behind what kind of stories to tell and the language used to tell them.

I love helping companies figure out where their voice fits inside the market, what stories they are uniquely positioned to tell and how they can best use those stories to build authority and, ultimately, more leads.

Specialties: content strategy development, messaging development, thought leadership creation, inbound marketing strategy and management, long-form writing, blogging, and line editing.

Skills:

News Writing, Press Releases, Freelance Writing, Fact Checking, Writing Skills, Grammar, Storytelling, Graphic Design, Creative Writing, Text Editing, Headline Writing, Customer Service, Editing, Publications, Breaking News, Editorial, Feature Writing, Copy Editing, Content Strategy, Journalism, Writing, AP Style, Blogging, Newspaper Design, Newspapers

Jarrett Rush Qualified contribution

alt Qualified.One Podcast #12. Does Your B2B Content Marketing Strategy Include High-Quality Content?

2020-09-12
If you aren't creating high-quality content then the time you've put into your B2B content marketing strategy could be wasted