Some details
In a project with the leading Danish ice-cream producer, Premier IS, Codenetix team developed a mobile app for crowdsourcing shelf-control in order to track and imrove OSA (On-Shelf Availability), without need to hire or contract large merchandising teams.
As maximum user involvement is crucial for getting as much data as possible, app interface should have been developed as crisp and simple as possible. User flow from
start screen to submitting the report takes just a few taps. All master data management have been done via API connections to ERP – retail chains, stores, products and focus lists. Reporting is no longer needed to be manually prepared – data and graphs are presented in embedded reporting tool.Decisive actions taken by customer team to improve OSA, based on the data gathered on the pilot launch of the app, led to OSA increase by 9 percent points.
Full Case Study: https://www.codenetix.com/cases/oos
