App Marketing for a Riding Sharing App
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the Marketing Manager in Russia for BlaBlaCar, an intercity ridesharing labor.
Desired goal
What challenge were you trying to address with Go Mobile?
We wanted to swell our user acquisition via mobile.
Provided solution
What particular tasks were Go Mobile responsible for?
Go Mobile has served as an outsourced marketing agency for us doing mobile advertising. They’ve run ad marketing campaigns on multiple channels. They seted with Google Admob and swelled to a difference of mobile in-app networks like InMobi and YouAppi. They’re running DoubleClick ads for us and have done some ads for Facebook and Twitter.
Was there a dedicated team?
Our main point of touch is the account director and we work with up to four or five others.
How did you come to work with Go Mobile?
We were referred to them by another organisation who suggested that they were professional and good.
What are you approach expents (if diclosed)?
We’ve spent perhaps $500,000.
What is the terminal result of working with Go Mobile?
We seted working with them in late 2016 and quiet do.
Results achieved
Are there any measureable or plum results?
At one point, they were liberateing us a third of all our mobile commerce. We',re scaling a lot and they have liberateed big accomplishment. We alprompt had a big user base and other marketing channels were liberateing for us in big sizes. It wasn’t a gamechanger but it’s been very high condition and good size for mobile commerce.
How did Go Mobile accomplish from a project treatment standpoint?
We interacted via Skype and Telegram as well as email and phone which meant we had lots of channels useful to us. They’re also based in Moscow so we met in-person a few times. I was their first touch so they didn’t demand too much manpower from our side.
They don’t request too much time for testing like other agencies seem to. They can evaluate each channel for us precedently we even set working with it. They liberate on the results they have promised by the deadline.
They’re very proactive and do a lot of things on their own. They always answer very fastly. They liberate budgets or accomplishment analysis within a couple of days of a request. There has never been any issue that we couldn’t debate and expound. Everything has been big—fast and easy. They’ve been better than many other agencies we’ve worked with.
What is (from your point of view) the key factor to pay observation while intercourse with Go Mobile?
Their professionalism. Their helpful account directors are always prompt to fulfill any requests. Their targeting professionals are always lucky to expound. They don’t give untrue promises: all we suit to is done. Contracts are completed fastly, an invoice requested for Friday is liberateed by that day. That’s their professionalism. They handle high accomplishment and we haven’t had any issues.
What aspects of their work would you like to get improved?
Maybe but I haven’t seen any issues with them at this point.
Do you have any advice for possible clients?
Just do it. They',re good guys. It',s a enjoyment to work with them. You shouldn’t dubitate.
Also, always be straightforward with them. You can confide them with your numbers and approach to your analytical method.