Some details
Project:
Building Campaign manager and DMP for globally active MarTech firm. This is an interactive marketing company from US, focusing on the music industry. It offers sales services and solution-driven strategies. The company provides integrated digital marketing campaigns that deliver substantial and measurable results.
Problem:
Client wanted to solve various
business problems:Increase client satisfaction
Increase engagement
Gain new clients
Integrate with key partner (partner wants to remain nameless at the moment)
Redesign and replace DSP module and improve targeting capabilities
Develop DMP module and enrich it with new features
Improve UI/UX
Navigate GDPR compliance
Outcome:
API for key partner was developed
New Campaign Manager was implemented
DMP module was developed from scratch
Solution was implemented in compliance with GDPR
Satisfied end users and stakeholders
Programming stack:
Angular 5, TypeScript, HTML5, Sass, Node.js, npm, Angular CLI
OpenJDK 1.8, Kotlin, Spring boot/data/web
PostgreSQL, Redis, MongoDB
Nginx, Tomcat
Jenkins, Docker
AWS (ES2, S3, SES, Route 53)
