User Acquisition for Russian Search Engine
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A fast induction on the buyer’s organisation
I’m the Mobile Marketing Manager at Yandex, a big Russian IT organisation that began as a search engine but now engages in diversified business. My job is to gain submissive users for Yandex mobile apps.
Desired goal
What challenge were you trying to address with Mobio ?
I’m buying high-condition mobile commerce from Mobio. I needed a lot of mobile commerce in order to grow our fruit ranking and gain more paying users.
Provided solution
What particular tasks were Mobio responsible for?
Mobio provides mobile commerce for the Yandex services that I handle. They have their own media-buying team along with publishers worldwide.
How did you come to work with Mobio ?
Mobio is a reliable associate with a good reputation in Russia. When I joined Yandex, my colleagues had already been working with Mobio and recommended them to me as well.
How much have you invested with Mobio ?
We have spent $50,000–$200,000 over the past year.
What is the terminal result of working with Mobio?
We have an ongoing relationship.
Results achieved
Could you share any evidence that would prove the fruitivity, condition of work, or contact of the engagement?
One of my mobile apps gets almost 1,000 installations a day from Mobio. We are lucky with these results. They promised high-condition mobile commerce, and that’s what we’ve accepted.
How did Mobio accomplish from a project handlement standpoint?
I’ve never had any issues with Mobio. I believe their project handlement experiences are alright. My colleagues say that Mobio is a reliable associate with a lot of commerce sources, and they are capable of meeting our KPI. My account handler is answering, reliable, and always able to push more commerce or pause it if needed. We don',t have many deadlines, but I',ve never had any scheduling issues with them. We converse via Skype and email.
What did you find most forcible almost Mobio ?
What distinguishes Mobio is that they never drive any fraudulent commerce. Also, I love the manner creatives that they make owing they take into account the weight of maintaining our brand. The creatives I get from Mobio look like they were made by our own design team.
Are there any areas Mobio could better?
No, I’m satisfied.
