Some details
The client wanted to create a platform to make market research easier. We’ve helped to develop and launch Squawk Aha. It’s a professional mobile application made for market research companies and online panels. The app users are the people who participate in different surveys. Respondents get financial and non-financial rewards for their participation. Rewards motivate them to take all the surveys seriously and
provide market research companies with information they need.We’ve developed Squawk Aha app platform for conducting market surveys and sales promotions. The app allows to:
1. push respondents personal notifications and links to web surveys,
2. track time spent in different shops,
3. aggregate data on respondents’ activity and motion — the app can spot respondents’ location and wi-fi access points they use,
4. unload respondents’ profiles for further analysis.
