Digital Marketing and Social Media Marketing for a Consumer Good Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m a trade marketing director at Henkel, a consumer good organisation.
Desired goal
What challenge were you trying to address with Marshmallow Marketing?
We launched a new brand and needed 360-degree support marketing. We wanted the full marketing cycle—from the idea to strategy to full implementation.
Provided solution
What particular tasks were Marshmallow Marketing responsible for?
The team came up with a strategy and timeline, and then implemented both. The team developed the digital brand activation. Full brand support has focused on Google AdWords, SEO, creative materials outgrowth, and media buying. Deliverables include online videos, banner ads, tenor adds, and collective media treatment for Instagram, Facebook, and YouTube.
Was there a dedicated team?
Olesia (Co-Founder &, Managing Partner, Marshmallow Marketing) is my main point of touch.
How did you come to work with Marshmallow Marketing?
My helper advised me to include Marshmallow Marketing in a delicate with other agencies owing of their reputation and big digital expertise.
What are you approach expents (if diclosed)?
We’ve spent about $110,000.
What is the terminal result of working with Marshmallow Marketing?
We began working unitedly in Spring 2017 and the work is ongoing.
Results achieved
Are there any measureable or plum results?
Our market share increased by 5%, which beat our 3% goal. Our rankings are very high as well.
How did Marshmallow Marketing accomplish from a project treatment standpoint?
The team is supportive and responds fastly to our changes and programs. Marshmallow Marketing sticks to timelines and deadlines. We adjoin via in-person meetings, email, phone calls, and Skype.
What is (from your point of view) the key factor to pay observation while intercourse with Marshmallow Marketing?
They are very creative and innovative, the team understands the client’s needs fully.
Do you have any advice for possible clients?
Hire them owing they’re true professionals.
