eCommerce mobile application for the largest retail in Ukraine.
The app provides access to the Allo online marketplace, allows to compare products and place orders. It is possible to find the nearest stores and search products by location.
We have implemented
The client has one of the leading online marketplaces for electronics and a number of other products and related services in Ukraine. At some… point, the project of reaching customers via mobile experience was incepted and MobIndustry was selected to implement it.
The project supposed building the mobile app Android and iOS versions providing ecommerce and brand communication functionality.
After the first app versions were delivered and usage statistics analyzed, our team participated in several discussion rounds, which resulted in a series of user and customer experience improvements. This stage brought not only technology changes, but also some business process fine-tuning to support the omni channel strategy of the client..
Among produced solutions, our team integrated the WayForPay payment service, so users can pay orders directly in the app, and introduced TagManager, a powerful Google technology to collect, synchronize, and analyze usage statistics.