Some details
We had the challenge to solve — create a solution for businesses that would simplify the process of communication with their customers and enable an opportunity to post their reviews directly to Google and Facebook.
During numerous sessions we gathered information about the business model, it’s competitors and the target audience. It was very important to communicate with potential decision-makers, learn their
motivations and frustrations. We tested the technology they used and their level of digitalization. We learned how to evoke particular emotions in our target audience and what colors could be used.Our team worked on that and found an easy way: we designed a web application with the following functions. The company’s agents now can send a review form to the customers through the custom link, message or even SMS. If the feedback is positive (5 stars), it will be automatically posted on Google and Facebook. If it’s not, the company has a great opportunity to improve their customer experience.
Two steps — simple solution. Northell will find a perfect design decision for you to communicate with your clients.
