Some details
CHALLENGEThe product owner, Stefan Lucyshyn, wanted to make the software into a scalable and reliable SaaS platform to support thousands of impressions and ad units. Perfectial was asked to improve the platform while avoiding the time and cost of finding and hiring a multidisciplinary team.
SOLUTION
Perfectial',s transparent technical leadership and hybrid outsourcing approach enabled Stefan to multiply his
in-house resources instantly with a dedicated team of savvy engineers, including software developers, technical architects, Q/A leads, and project managerss.Over three years, Perfectial helped by making JasperAds a scalable, high-traffic web solution, developing core API for the platform, data storage design, reporting with analytics, release management, and quality assurance.
RESULTS- Time-to-market reduced by 50%
- Campaign engagement increased four-fold
- 36-month post-launch acquisition by DataXu that was achieved partially due to an enhanced product, agile development, and reliability of the platform