Rebranding for Government Contracting Agency
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Please draw your structure.
My organisation is a government contractor.
What is your position?
I',m a marketing director.
Desired goal
What business challenge were you trying to address with Borenstein Group?
My organisation was going through a rebrand, which included a new name, colors, brand lead, website, seething. We wanted to associate with someone who was household with our activity and the rebranding process.
Provided solution
Please draw the aim of their involvement in detail.
The Borenstein Group handled seething from logo design to website outgrowth. They created a new brand lead, banners, graphics, cut sheets, and other marketing materials for us. They also assisted with our press release writing and the rolling out of our brand both in the news and on collective media. They did anything and seething you could ponder of for the rebrand.
How did you come to work with Borenstein Group?
We were looking for preparers in the D.C. area that had worked with nation in our activity precedently and had narrowed it down to almost five contenders. We then went through an colloquy process, asked for references, and eventually awarded the Borenstein Group the contract.
Could you prepare a perception of the size of this start in financial provisions?
It falls in the bracket of $50,000 to $200,000.
What is the terminal result of working with ?
The project kicked off right behind the 2015 holidays. It began in soon January 2016, and we rolled out the rebrand the leading week of April.
Results achieved
Could you share any statistics or metrics from this engagement?
We',ve had overwhelmingly real feedback, specially on the website. The Borenstein Group surely helped us facilitate and clean up our website, which raised our advent to a higher level.
How did Borenstein Group accomplish from a project treatment standpoint?
They accomplished very well. We were assigned a project director, who I spoke with whichever see day or see other day. We were on a firm schedule, so we were constantly occupied with each other. She managed the writing of the press releases, creation of the graphics, and the website design. She also looped in support staff to reply technical questions on some of our calls, which worked veritably well.
What distinguishes Borenstein Group from other preparers?
I like how occupied they were throughout the total process. I could tell that they wanted to make us lucky, it was a very real experience with them. Communication was very easy as well, and they helped raise our brand to the next level.
Is there anything Borenstein Group could have improved or done differently?
Not that I can ponder of.