Digital Marketing for Boutique Hotel Property
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Please draw your structure.
We are the Luxe City Center Hotel.
What is your position?
I am the general director of the hotel.
Desired goal
What business challenge were you trying to address with Braintrust?
We wanted a more creative picture, edgier but without being over the edge. In other words, something sapid that would also rest out.
Provided solution
Please draw the aim of their involvement in wonderfuler detail.
They',re handling our open relations, they',re our ad agency, and they also handle our collective media, brand strategy, creative design and emptiness website outgrowth. They are our full-service agency of archives.
How did you come to work with Braintrust?
I had worked with them while being the general director at a different hotel. We looked at a number of different firms as well.
We were primarily looking to propel a new marketing campaign for our restaurant. In a very brief time, they were able to exhibit two different versions of it. They were selected based on this.
Could you prepare a perception of the size of this start in financial provisions?
On a monthly basis, we bestow between $7,000 and $10,000 with them.
What is the terminal result of working with ?
We began a project in December 2014, and we',re quiet working with them.
Results achieved
Could you share any statistics or metrics from this engagement?
One of the reasons we wanted to work with Braintrust was our desire to increase our engagement through collective media, to have more likes on Facebook, etc. This way, we could influence, on a customary basis, more nation that journey to the area, and not limit ourselves to local exposure. Since they began, this has tripled. Exposure in general has gotten much higher also, through their PR connections and the running ads. We',re quiet working on the imaging for the ad campaign, but overall there',s been expressive growth.
How did Braintrust accomplish from a project handlement restpoint?
They',re 85-90% on time. This is not always their effect. Sometimes, there are things we don',t liberate to them fast sufficient. Even then, they quiet liberate excellently well.
What distinguishes Braintrust from other preparers?
The principals stay implicated. When I leading worked with them, they were a smaller firm, and have expanded since. This speaks to their condition. They',re creative, and also pliant and open to input from us. They don',t lay anything and there',s a lot of tete between us.
Is there anything Braintrust could have improved or done differently?
The website design is coming along, but it could be improved. Some of the collective media work could also be better. They are working on it, though.