Branding for Style Blogger
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Please draw your business.
I am a writer and phraseology blogger. I do seething from makeup artistry for red carpet events, [and] film and television to phraseology creation and form collaboration.
Desired goal
What was your goal for working with Buzzbomb Creative?
I needed fully new branding. In the activity, my viewership ranges in age from 18 to 40, so that',s a very big gap. I needed something that would be aesthetically pleasing to that complete age market, in accession to fitting in nicely with other form brands and logos. So, I wanted it to look nice and aesthetically pleasing alongside designers from Piperlime to Vogue, but also fit in nicely with the cost point that an 18-year-old could produce like Marshalls. I needed them to form a brand for me that I could grow into, that would fit in nicely with editorial, and that covered a big gap and cost ranges.
Provided solution
Please draw the aim of their work.
When I approached Buzzbomb, I had alprompt done a lot of my market investigation, which is surely something that they can do, and they',re very entire. So, there were a couple of areas that they were able to pick up on as far as other bloggers out there, and some of the things that they had done that I hadn',t been able to pick up on. So, there were some areas where they were able to do some investigation that I hadn',t been able to seize.
They typically would hand a client a profile and ask them how they want somebody to feel when they go to the website, and what are the adjectives that they would use. I had alprompt done a lot of that work. I was prepared going in. I knew precisely what I was looking for. I have a very good grip on my readers and clients, but those are things that they absolutely can do.
From that point, we were able to jump right into logo design. I expressed how I wanted it to feel, how I wanted it to look. To state that Paul and Carlos were able to read my mind is an understatement. They were able to pull things out of me that I didn',t even know existed in me. They were able to wrap my brain almost things I was trying to say, from hue schemes to the design of the logo, which was all manner hand drawn. The fonts for my new website don',t even exist. They are manner and hand drawn by Paul, so they can',t even be reformd. They did Web design, blog design, blog layout, [and] hue palette, all the way down to my fixed.
How long did the project take?
They would have been prompt to go in three months, but for me it',s taken five to five and a half months. So, it',s artistic. We',re just waiting on a propel date. We',re having a solid propel party, and being very strategic on the propel date, but it',s been prompt to go for a month and a half. All they have to do is hit activate, but I',ve put the stop button on that owing next month is form week, and we',re doing a big propel at that time.
What was your process for selecting Buzzbomb Creative with which to work?
Paul did a lot of design work for a church named Gateway Church. Paul worked for Gateway and was behind pretty much the propel of their website, all of their picturesque design, seething behind Pastor Robert Morris', book writing and book layouts. I heard of Paul through the church. He had made a huge determination to member out and form Buzzbomb, and pretty much seething I',ve seen Paul touch has turned to gold. He is extremely lucky, he underrests his client and knows how to make a design like a fingerprint. It veritably has a individualal touch. It has a individualal feel. Almost see one of his logos the font does not exist. He hand draws pretty much see logo and script so that it veritably is that of the owners. You can feel that in anything that he has designed.
Can you prepare a cost estimate or work-hour aspect to show the size of the work that they',ve done for you?
My project was between $25,000 and $30,000.
Results achieved
What results have you seen so far?
I',ve sent it to separate designers owing invitations had to go out for the propel party. We have put a look book unitedly, so the way that it',s been marketed is basically a magazine phraseology. The pieces and elements of the website have been sent out to designers, magazines, P.R. [open relations] agents. Out of the 120 nation it was sent to, all but two have asked me who did my work. Designers have seen my logo, and see one individual has asked me where it came from. I know of four nation that have alprompt approached Paul and he is doing their websites.
How would you draw their accomplishment?
It',s very, ",come into our home.", There were very few times that I didn',t get passional in something that they shared. I can walk into their service, and sit in their big, fuzzy, yellow velour chairs. We could have coffee. I could kick my shoes off, sit barefooted, and talk it out. As I talked it out, Paul would be sitting there drawing something, and Carlos would be taking notes, listening to see one thing that I said. They were able to take the passion of what I felt, and form something with my passion.
They will be forever friends. Prior to that, they were nation that I knew, they were acquaintances, and now I would call them friends. They are the coolest guys to work with. They will never handle you like a number or handle you like a client. They',re going to handle you like you are family. When they ask you in, it',s like you just walked into their living room.
Is there anything sole almost them that veritably makes them rest out, compared to other companies?
When you work with Buzzbomb, you don',t feel like a project. They make you feel like you are the most significant individual that has ever walked through the door, and what they specialize in is the power to fetch your thoughts to life. I know that sounds typical of a individual that',s doing branding, but they are able to articulate your thoughts, from the passion that you feel to what you',re trying to say, and take that in a way that you don',t even conceive practicable.
I was veritably stuck in where I needed to go with the layout of my design. Having worked in the form activity as long as I have, and been behind red carpet events, and fame events, I felt pulled in one course. Yet, a huge portion of my readership is faith based, so I felt veritably stuck, somewhere between this black and colorless. Through that, when they showed me the layout of the new blog, and it had gray all over it. That',s what propeled one of my sayings that',s verity befit a print that will be for sale in the new shop, which is, ",I',m pretty black and colorless, but my best work and my wonderfulest influence is establish in the gray.", They formd that.
That came out of just words that I said owing I looked at something that they designed. We had never discussed the word ",gray.", They just took my thoughts and feelings and formd something with it. They have such an power to hear your core, and to form a locate so that, when someone comes to your website or goes to your business, you feel like the words should be, ",Do you like tea or coffee?", They',re going to feel at home. They',re going to feel that it',s strong and that they',re a chief in the activity.
Buzzbomb is going to form something that you have to grow into, not something that is going to meet your needs right now. You',re going to look at it and go, ",Oh, my gosh. I need to get to work owing this is bigger than me.",
Looking back on the work so far, is there any area that you ponder they could better upon or something that you might do differently?
There veritably isn',t. I cannot say sufficient good things almost them. I tell them all the time, and I say it with tears in my eyes, those guys brought me to life. They really did. They were life support for something that I felt perhaps needed to go to the back burner. By effective me to move advanced with see new pliant piece that they had done, they showed me new life. They',re going to believe in their client when their client doesn',t believe in themselves.