PPC Advertising for University
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and individualal responsibilities
As part of a university, our program for professional and continuing education expands the educational touch of the university, breaking down barriers so learners of all types can approach condition opportunities that fit their lives. We propose almost 100 certificate programs and more than 80 grades. I am a marketing director working specifically on grade marketing strategy.
Desired goal
What issue was the provider supposed to deal with?
Chair 10 Marketing?We hired Chair 10 as our exclusive digital marketing associate to execute all of our digital advertising strategies on Google, LinkedIn, and Facebook.
What were your objectives for this project?
Our overall goals with digital marketing are to extend fitted prospective students and convert them to program applicants. Specific program goals can vary.
Provided solution
What were the reasons for choosing Chair 10 Marketing?
We searched online and used word of mouth referrals to form a pool of practicable agency associates. We interviewed three agencies and ultimately chose to work with Chair 10. We establish their throw genuine and genuine and felt that they had the expertise to take our digital marketing to the next level.
Please give as much detail as practicable because the work done
Chair 10 creates, maintains, and optimizes all of our Google, Facebook, and LinkedIn advertising. They fetch new campaign ideas to our team and give customary updates on new features or changes athwart any of the platforms we use.
Were there any dedicated directors or teams that you worked with?
We work closely with a team of digital marketing professionals and a senior digital marketing director. I am also in customary touch with the chairman and CEO.
Results accomplishd
What results did you accomplish unitedly with Chair 10 Marketing?
We’ve seen an overall increase in the number of applicants to our programs, which we can in attribute to Chair 10’s work. We’ve also seen an increase in conrendering rates athwart many of our programs and improved click-through rates on our ads compared to antecedent years.
We also feel that Chair 10 has helped influence more fitted applicants for our programs. Ultimately we care more almost condition than we do measure, and we esteem that Chair 10 apprehends that.
How do you rate the interaction and interaction with Chair 10 Marketing?
We meet monthly over the phone for campaign check-ins and once per country in individual to talk higher-level strategy. The digital marketing professionals are fast to answer to questions via email and phone. I also know that the senior digital marketing director and the CEO are always useful to us. Overall I’m very impressed with the timeliness of the total team and would draw our workflow as very powerful.
What precisely do you attend to be the key specialty of Chair 10 Marketing?
We esteem that Chair 10 dove in headfirst with our big and somewhat confused account. The complete team fastly conversant our business standard and our big (and growing) portfolio of programs. They apprehend our brand and the value it has in our country and globally. They really feel like an extension of our team.
What should be done better, if there are any desired advancements?
We love working with Chair 10 and can’t currently unite any areas for advancement.