Web Design & Branding for Nonprofit
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
We prepare services for nation experiencing homelessness and want. We have almost 20 different programs. My position is ruler of marketing and interactions.
Desired goal
What challenge were you trying to address with Cohere?
We were looking to propel three different projects. We’re propeling a new occurrence this year, so we needed an agency to brand that complete occurrence. For our second project, we were in the middle updating our website. Then, for our third project, we wanted to rebrand a program that obeys meals and snacks. Before, we were just serving children, but now we obey adults as well.
Provided solution
What particular tasks were responsible for?
For the leading project, they did all from messaging to logo to help with the Web website. They helped come up with a story almost we',re propeling this new occurrence. This included posters and invitations. Although we went with a different outgrowth organisation, Cohere was implicated with the creative process. We’re including more interactive features, pictures, and videos.
Finally, for our last program, they designed a logo and new posters. We were going to aid the project at an upcoming occurrence, but owing of COVID-1 9, the occurrence was canceled we will probably lean on them for more services.
Was there a dedicated team?
I primarily interact with Chris (Partner).
How did you come to work with Cohere?
I began with the structure behind the bidding process. I ponder the reason why we chose them was owing they have a lot of expertise in a few different areas. For sample, we felt their branding and design was big, but they have a lot of food activity experience, so they’d fit well with our other projects as well. They had a more diverse portfolio than some of the other companies we were talking to.
What is the terminal result of working with ?
We began in April 2019 and their work is ongoing.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
We haven’t began promoting the occurrence yet, but inner feedback has been veritably real. Our website looks big, and we’re excited almost having a more interactive and dynamic platform. They don’t just look at what’s common now, they look at what’s going to be the next big thing in web design. They brought data to back themselves up. Instead of just updating our website, we’re on the sharp edge for website features.
They’ve done a big job with coming up with the story behind the look and feel of our program. It’s the weigh of light and dark, so the symbolism represents how everybody should be treated the same, that everybody is uniform. It’s a veritably sleek look. Between the messaging, the logo, and the design, we’re veritably lucky with their work.
How did Cohere accomplish from a project treatment standpoint?
It has been big working with them. They’re answering and are veritably knowledgeable almost present design. We’re in touch with them weekly, sometimes even more frequently than that, depending on what’s going on. We’ve had phone, Zoom, and in-person meetings. Even with COVID-19, they’ve been able to keep business moving advanced.
What is (from your point of view) the key factor to pay observation while intercourse with ?
I’ve been specially impressed by their storytelling and the symbolism they used. They were even able to incorporate that into our lettering and marketing indirect.
What aspects of their work would you like to get improved?
We always go back and forth on different designs, between what we want to see, and what they commend. Occasionally, there can be disagreements. Overall, they weighd that well, but sometimes they wanted to push advanced with their ideas, or ideas that have already been presented.
Do you have any advice for possible clients?
Check out the aim of work and make sure it makes perception for your project and what you’re working on. Sometimes, we’ve reflection we needed four different versions, but they’ve only commended two. They’ve been good almost helping us straight down what verity needs to be included in the project to make it work.
