About Direct Media USA Print Design company in Hingham, United States
Direct Media USA is privately owned and managed, out-of-home advertising company with a strong focus on transit. Established in 1992, to manage a Boston tourist trolley-advertising program, we have continued to expand our reach while maintaining our origi
At Vector Media weve got a bone to pick with the Bard. To us all the worlds a canvas. A canvas that is integrated dynamic and increasingly technological. A canvas on which to tell rich and relevant brand stories. At Vector we make the most of this canvas connecting brands to consumers through an innovative media platform that inspires creativity and delivers measurable impact.
We work with brands to create meaningful experiences out in the world that make people stop look up from their phones and smile. How? The answer is simple (and one even Shakespeare could get behind). At Vector Media we help brands Tell Better Stories.
Marcs unique brand of leadership is a key piece of Vectors success. Having been with the company since 2005 he is intimately familiar with the Vector platform having served as both the Head of Development and COO. These days as Vectors CEO Marc continues to push the brand into uncharted territory combining a highly analytical approach with both creativity and experience.
A diehard Michigan Wolverines fan Chad has a unique appreciation for the razor thin margin between victory and defeat. And as his leadership at Vector proves he knows what it takes to win. As COO Chad takes a multidisciplinary approach always ensuring his team has the tools and procedural efficiencies they need to succeed. Chad earned his Juris Doctor from the Cordozo School of Law after which he began his career at Skadden Arps Slate Meagher amp; Flom LLP. He then served as general counsel for a large format printing organization before moving to Vector. Over the course of ten years and various roles here Chad has coached the team to a record that rivals even his beloved Michigan football.
Gary began his out-of-home media career in the London office of Transportation Displays Incorporated (TDI formerly CBSOutdoor now Outfront Media). Less than a year after Vectors founding Gary was brought on to launch the sales department. Now with two decades of experience and a focus on innovation and audience insights he serves as the companys CRO. With a focus on customer service Gary leads a team of 50 sales professionals in dozens of markets around the country with the same energy he had on his first day 20 years ago. Gary is a passionate steward of the out-of-home industry playing roles in both OAAA and Geo-Path.
Lauren has a knack for translating our visions and dreams into actionable strategic plans. With a Harvard Law degree and business development experience in Silicon Valley shes the first line of defense for our C-Suite. Lauren provides direct support for our CEO and COO and ensures business initiatives move forward. At Vector we like to come up with wild ideas and make them happen. To her credit Lauren refuses to meet us halfway. Instead she meets us on the moon where we figure out how to leapfrog to the stars.
Dan is affectionately known as ’Doc’ around here because when it comes to computers hes a veritable brain surgeon. He leads the team responsible for Vectors internal core technology systems and services. If that werent enough Dan simultaneously acts as the CTO of SkyFox Wireless a Vector subsidiary that provides mobile high-speed connectivity to transit providers. Pretty much anything that beeps or has flashing lights around here Doc heads up the team that keeps it healthy.
A creative storyteller with an analytical and consultative approach Jim is key to guiding Vectors business strategy. Hes an expert in media and sponsorship sales and marketing with 15 years experience working on multi-platform campaigns for some of the biggest brands in the US. Jim spent the last 7 years at NBC where he was Vice President of Olympics and Sports sales; he held previous roles at the NBA US Tennis Association and Velocity Sports amp; Entertainment. He holds degrees from the University of Richmond and the University of Massachusetts-Amherst.
As the Executive VP of Sales Chris has somehow found a way to oversee dozens of markets across the country serve as a highly requested client-facing brand ambassador and divvy up the remainder of his time amongst the internal Sales team. Its these skills along with over 20 years of experience that hes used to drive his current team of account executives to redefine the boundaries of out-of-home media. Dont even think about challenging him to a push-up contest.
Magnus is the type of guy whose laugh enters the room well before he does. Hilarious and infectious it fills the halls at Vector so you always have a good idea when to expect him. Magnus tirelessly leads the national Operations team ensuring the flawless execution of every campaign. He has come to represent the very definition of reliability around here. If Magnus promises to get something done he will move mountains to make sure that it happens.
A veteran in the industry with a boatload of experience in out-of-home transit David manages all of Vectors public transit markets including leading local sales teams. David was definitely not hired just because his initials are D.D. the same as our signature Double Deckers. But if he picks up the nickname ’Double D’ hell know it comes from a good place.
Jonathan is nothing if not reliable. Well okay hes one thing: always in a good mood. His dependability and chipperness both come in handy when hes managing his energetic and diverse Sales team. Jonathan is like a mother hen to his flock of account executives—keeping them warm and close when they need support but also encouraging them to take the risks they need to grow.
If an undeniable magnetism is central to the Leo persona then consider us true believers of the astrological chart. Lauras a Leo through and through. She possesses an innate charisma a big heart and wears a constant smile. Its these characteristics that make her perfectly suited to manage Vectors national agency and client relationships.
A self-proclaimed Excel nerd James is Vectors resident data wizard. Efficiency and adaptability are the keys to James success as he approaches new challenges with an inquisitive and analytical mindset. When not building macros or complex formulas James calmly and methodically orchestrates the organized chaos of an ever-changing financial landscape.
Justins diligence and inquisitiveness perfectly balance his charming easy-going personality. His role at Vector is similarly balanced; he manages the companys relationships with inventory partners while also seeking and developing new business. Needless to say hes the perfect guy for the job.
Tina has her eye on every campaign Vector activates. Shes the mastermind of our streamlined production process from creative conceptualization to producing final pieces for posting. Tinas impromptu dance parties to the Smiths staged at her desk help keep the process moving along.
Vectors Sales team reaches far and wide tethered by the Sales Support team at home base. This is where Arielle comes in. Arielle leads and manages the Sales Support team while simultaneously ensuring all Sales management initiatives are seamlessly integrated. Arielle is the anchor to the Sales sail. Shes the captain of her fleet.
Lukes relocation from Sydney Australia to New York City isnt the only reason you could describe his work as ’out of home.’ In the role of Director of Marketing Luke is the conductor of Vectors artistic orchestra working strategically and creatively with his team to deliver contemporary symphonies. As the head of branding communications and lessons in Aussie slang the compositions he puts together are (usually) music to our ears.
Drumroll please… Other than maintaining all of Vectors hardware and software Brendans a talented percussionist. If you think about it the two arent that different. Brendans an expert at deftly ensuring multiple things continue to run smoothly and in rhythm. As information flows between Vectors offices coast to coast Brendan calmly mans the controls ensuring nobody ends up with whiplash.
Take a number! A Vector veteran Sara has been involved at one point or another in every area of our Sales and Marketing departments. Shes at the heart of an increasingly long list of different projects so the line outside of her office can get a little long. As the Director of Events Sara is responsible for a smorgasbord of company events and initiatives as well as project management for our Experiential division.
Dave got his start in transit advertising a long time ago in a bus yard far far away… (Ok it was in 2009 and the bus yard was in Massachusetts). Since then Dave has sold designed and installed transit displays across the country in addition to supporting nationwide sales and business development. These days Dave works to ensure our transit displays are the envy of the entire galaxy.
Weve told vibrant uniquely compelling stories in cities across the country. Here a few of our favorites.
We take great pride in providing our clients with proven, cost-effective advertising and start-to-finish service. Our philosophy is simple: transit advertising works.
