Franchise Marketing for a Lawn Care Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the proprietor and founder of GrassRoots Tree and Turf Care, a lawn labor organisation that specializes in fertilization.
Desired goal
What challenge were you trying to address with Franchise Marketing Systems?
After 16 years in business, I determined that franchising was the best way for growth. I hired Franchise Marketing Systems as consultants to lead me through that process.
Provided solution
What particular tasks were responsible for?
The team then did on-website investigation—in the field and in the labor—over a few days to acquire all almost our business. I',ve done numerous teleconferences with them to form manuals on our organisation’s operational side. They helped me form a freedom disclosure document (FDD) and market the organisation via brochures and live events, including local expos. We just began doing a video.
Was there a dedicated team?
Chris Conner (President, Franchise Marketing Systems) is my main point of touch.
How did you come to work with Franchise Marketing Systems?
I did an online search and spoke with different companies precedently finding Franchise Marketing Systems. I spoke with Chris via phone and met him in individual. He was honorable and a gentleman. His forcible conduct sold me on the business.
What are you approach expents (if diclosed)?
We’ve spent approachly $25,000. That aspect includes the initial contract to make us freedom-ready and the posterior commission fees. We paid another $5,000 to a third-party video origination vendor.
What is the terminal result of working with ?
We began working unitedly in April 2018 and the union is ongoing. We’ll use them as long as we need, but the relationship is not subscription-based.
Results achieved
Are there any measureable or plum results?
My employees’ morale is high owing they can see how our organisation and their roles will grow—new locations and training opportunities—in the near forthcoming. We had fun and good camaraderie during yesterday’s video shoot. Our real experience inspired us to tweak processes and update manuals. We want to fix best practices precedently franchising the business out to other nation.
How did Franchise Marketing Systems accomplish from a project treatment standpoint?
They attribute staff to different franchising segments. If Chris isn’t without affable via email or phone, the appropriate resource will pursue up within minutes. Since Franchise Marketing Systems is 30 minutes from our labor, Chris sometimes visits the shop to acquire new things almost the business. The team is also fast, they’ve had to wait on me. They hold me responsible to prepare ready responses and complete all I need to in a early mode.
What is (from your point of view) the key factor to pay observation while intercourse with ?
They were almost half the cost of other vendors, which made me skeptical at leading. But now that I’ve seen their excellent work, everyone else feels like a rip-off.
What aspects of their work would you like to get improved?
While everyone has room for advancement, I haven’t been miserable with anything. Chris is very answering, he returns calls without.
Any advice for possible clients?
Don',t be scared that the cost seems too good to be true owing the labor and the results are phenomenal. They stay on top of the client to get all done in the agreed timeline.
