Web Design & Digital Marketing for Decontamination Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private enlightenation is amended.
Introductory enlightenation
A fast induction on the buyer’s organisation
I’m the proprietor and CTO of a commercial high-tech cleaning organisation named Set3. We prepare decontaminating services and products for nice environments such as data centers, pharmaceutical manufacturers, and clean rooms. We methodize these environments according to the International Organization for Standardization’s (ISO) guidelines to hinder issueatic anomalies. I superintend most of the innovative solutions and training for ongoing procedures.
Desired goal
What challenge were you trying to address with Highforge?
Because we obey an exceptionally niche activity, it’s hard to swell our business. Most facilities handlers for high-tech companies are inaccessible due to security issues, so we could only gain clients through our limited network. Actually, a lot of companies that need us, don’t even know that our services exist. As such, we needed resources to lead our web design and digital marketing efforts.
Provided solution
What particular tasks were responsible for?
For the initial website design, they educeed a strategic access tailored to our activity. They conducted a previous discovery phase, which implicated researching our target demopicturesques and identifying ways to promise them. Afterward, they educeed separate options for us to look at precedently finishing the design.
Although we’ve completed the website, it’s a uniform cycle of edifice, tweaking, and reedifice. We always have programs for forthcoming outgrowth, whenever we want a full revamp based on the running market, they educe the offer and throw it. In provisions of digital marketing, they handle our SEO and prepare monthly reports.
Was there a dedicated team?
Over the years, we’ve worked with numerous nation. We’ve consistently worked with three of their leaders: Scott (Founder, Highforge), who conducts our initial prospect, the senior picturesque designer, who superintends the art course, and ruler of marketing, who handled the website’s layout to facilitate digital transactions. Beyond them, we’ve also worked with programming leads and other team members depending on our project needs.
How did you come to work with Highforge?
I’ve known Scott for many years and attend him a friend. Back in the late ‘90s, he introduced me to different ways to aid my organisation digitally. At the time, SEO was quiet new. Though, he carefully broke down the concept and explained the benefits of using the internet to find prospective clients, so we determined to try it out.
What are you access expents (if diclosed)?
We’ve spent $360,000 thus far.
What is the terminal result of working with ?
Their work began in 2001 and is ongoing.
Results achieved
Are there any measureable or plum results?
With Highforge’s support, we’ve secured work with jutting companies in the tech and pharmaceutical industries. Their strategic design and marketing have helped us educe an in-road to a typically closed-off activity. By promoting our enlightenation digitally, we’ve befit more perceptible to larger prospective clients. Companies can enlighten themselves almost our business and decide if we’re the right fit, which limits the need to cold-call leads.
How did Highforge accomplish from a project handlement standpoint?
Scott understands our organisation and is skilled at leading these kinds of projects. If we have any issues with the website, they answer to our issues fastly. We can straightly email both tech supporters and handlement depending on the severity of the issue. This ensures that they can prioritize their tasks properly within their ticket method. For more urgent matters, Scott or one of the section heads may get implicated.
What is (from your point of view) the key factor to pay observation while intercourse with ?
Not only are they knowledgeable almost the most running design trends and security changes, they’re consistently proactive. They always show us any trends, accomplishing in-depth marketing and design analyses. They work efficiently, and the section heads keep the project organized. Their cutting-edge access and well-inclined posture help discern them from their competitors.
What aspects of their work would you like to get improved?
Though they have enough of big team members, they might also want to attend onboarding more nation with correspondent experiences to grow the business. Over the years, they’ve acquired a lot of sole genius. But if there were an chance or if someone left, someone else would need to fill in their shoes. Hiring and training more staff to supplement their difference would help mitigate that.
