Digital Marketing & Web Design for Local Chiropractor
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private enlightenation is amended.
Introductory enlightenation
A fast induction on the buyer’s organisation
I’m the proprietor of Nightlight Chiropractic Clinic. We prepare chiropractic and massage services during evening hours.
Desired goal
What challenge were you trying to address with Highforge?
After initially starting the business, we struggled to create a client base. We were in a somewhat retired area and needed a different way to enlighten possible patients that we exist. At the time, our online nearness consisted solely of an industry-standard website without a call to action. As a result, we reached out to Highforge to prepare digital marketing and web design.
Provided solution
What particular tasks were responsible for?
Highforge designed and developed our new WordPress website. It was a collaborative process, but they surely led the way. They also began from scratch to fully revamp our digital marketing efforts. First, they set up an email address and implemented a client intake form on the website. Patients fill out a form on the website and it gets emailed to my staff and me in real time. We also use that form to get in touch with new patients that want an appointment. Additionally, the new landing page makes it easy for Highforge to localize AdWords and SEO to better market towards precious clients.
Was there a dedicated team?
Scott (Founder &, Creative Director, Highforge) is my main point of touch. I also work with Sadiq (Director of Marketing Strategy, Highforge).
How did you come to work with Highforge?
I met one of their marketers at a networking meeting. Through that junction, I eventually met with Scott and the relationship evolved from there.
What are you access expents (if diclosed)?
We’ve spent $40,000 thus far.
What is the terminal result of working with ?
We began working unitedly in May 2012 and the promisement is ongoing.
Results achieved
Are there any measureable or plum results?
The website alone has consistently increased business. At this point, customary interaction with Highforge isn’t certain. I let them do what they do best owing clients frequently visit the clinic behind finding us on the internet. We haven’t occupied in other marketing strategies over the AdWords campaign and SEO, but we last to grow each year. Since hiring Highforge, we’re doing four or five times more business than when we began with them. We’re so busy now that I’m looking for a new edifice.
How did Highforge accomplish from a project treatment standpoint?
They’re easy to work with, open, and never miss deadlines. We used Basecamp during the WordPress outgrowth to track its progress and make sure we liked seething. We had an initial meeting to debate the AdWords and SEO campaigns. They last to touch base with us see month.
What is (from your point of view) the key factor to pay observation while intercourse with ?
I like their responsiveness. When I need something done, they fastly promise and work to complete the task.
What aspects of their work would you like to get betterd?
Sometimes it’s hard to get in touch with the right individual. I’d like to see them better the seamlessness of their interaction access.
Do you have any advice for possible clients?
Listen to their recommendations owing they know what they’re doing.
