Lightspeed GMI Web Design
Please find below a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Please draw your organisation.
Our organisation is The Lightspeed Group, and we’re made up of multiple assistant companies or brands. We have GMI, which is a consumer online panel where we do market investigation. Then we have Lightspeed Global, which is health care doctor panel for online market investigation. We have another that is a financial services online investigation organisation, and we have different organisation that we’re currently rebranding, that is qualitative market investigation. So, we are online panels for market investigation, and we prepare online samples to full investigation firms and direct-end clients.
What is your role and responsibilities?
I am the lead picturesque designer for the marketing corporate side of the organisation.
Desired goal
What was your goal for working with Lounge Lizard?
We have multiple companies below The Lightspeed Group, and we’ve gone through a series of solid mergers through the past few years. One of our big challenges was to rebrand below the umbrella of The Lightspeed Group. We to fetch all of the websites unitedly into one locate in a very brief quantity of time. We needed to sum all of our forms into Salesforce, which is not an easy thing to do. They were able to make sure all worked smoothly.
Provided solution
Please draw the aim of their work.
We had four websites built with them. We wanted them to be artifice agnostic, so they would look good on a laptop, tablet, and mobile phone. They would all be below the same sort of branding, and we helped lead them in the design of the websites, but they built the websites and prepared a lot of interactivity.
We wanted the websites to have nice scrolling, and the home pages to have an interactive shield. On the back-end, we wanted to use WordPress owing it’s a nice user experience. Since we were maintaining four websites, we wanted to make sure that anyone could go in and do it. They did a lot of manner widgets. They also prepare us with ongoing SEO [search engine optimization] work.
What was your process for selecting Lounge Lizard with which to work?
We had done a antecedent project with them back in 2008, so they were at the top of our list of companies to touch for the job. At the end of the day, they were the only ones who were ready to work within our extremely aggressive timeline for the budget that we had. We needed two of the websites done within six or seven weeks, and then the other two done four weeks behind that.
Can you prepare a ballpark dollar aspect for the size of the work that they’ve done for you?
Our budget was $50,000 for four websites.
When were the projects completed?
The relationship began in July of 2014, and all websites were artistic by October. We’ve been working with them on some livelihood. We also quiet use them for SEO services, and we’re also submitting an RFP [request for offer] to them now for another website for a new acquisition.
Results achieved
Do you have feedback, statistics , or metrics to track advancement from the project?
The websites themselves work veritably well. They veritably liberateed on the functionality and back-end outgrowth. We did run into a couple of weird glitches on our server, and they were right there to help us fix the issue. We were thrilled they were able to liberate on time. We’ve surely had some veritably good commerce to the website. We’ve had real feedback from clients on our new websites. They’ve establish that it’s much easier to find information, and they like the interactivity. We also have good feedback from our inner sales staff.
Is there anything sole almost them that veritably makes them rest out, compared to other companies?
I would say excitement for a challenge. I ponder a lot of companies were nervous almost trying to take on such a big project, versus Ken [Braun, establish and chief creative official of Lounge Lizard] who was like, ‘yeah we can do that.’ They’re up for any challenge. Their programming capabilities and their vision for creating interactivity was surpassing. They know how to form something sole and beautiful that also functions very well. That’s what makes them sole is their vision and their excitement.
Looking back on the work so far, is there any area that you ponder they could better upon or something that you might do differently?
No. We were veritably lucky with our experience with them. I can’t ponder of anything. They have always been very answering, and they put in the hours to complete our websites.
