Video Production for a Marketing & Communications Firm
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Introductory information
A fast induction on the buyer’s organisation
I’m a senior VP at Alison Brod Marketing and Communications, which is a loveliness/form/lifestyle marketing interactions agency. We portray a number of brands from sole startups to global companies. We also work with separate niche brands that we are veritably passionate almost. We come up with interaction and marketing strategies to amplify the brands to consumers.
Desired goal
What challenge were you trying to address with Madoff Productions?
We needed a associate to capture and form video full for our clients to use both externally and internally.
Provided solution
What particular tasks were Madoff Productions responsible for?
Madoff Productions forms a big number of video products for us and our clients. For sample, we brought them with us to the Final Four to film sizzle reels for a fast food client. That was a confused and multi-day process, including editing and sharp in real time. They',ve also formd video full for separate brands, such as a major clothing organisation and a vodka organisation.
When we have a new project, we typically call our account director for an intake briefing. We give him the gist of what we',re looking to capture, as well as the turnaround time. His team comes back to us with a POV on the team such as who is going to shoot on website. Then we work with them on B-roll questions and timelines. They frequently ask us back into their studio where we edit in real-time and then push out the video for editorial coverage.
Was there a dedicated team?
Our main point of touch is our account director.
How did you come to work with Madoff Productions?
I have no idea. I couldn',t tell you.
What is the terminal result of working with Madoff Productions?
We’ve been working unitedly for at smallest 14 years.
Results achieved
Are there any measureable or plum results?
They empower us to have video and editing capabilities that better showcase our work.
How did Madoff Productions accomplish from a project treatment standpoint?
Their team is big. If they say that they',re going to liberate something the next day, they liberate the next day. If they’re filming at an occurrence that goes until 2:00 AM, they’ll be editing with us at 8:00 AM that same morning. That allows us to share the video full with the press by 9:00 AM. It',s so nice that they apprehend our perception of urgency.
What is (from your point of view) the key factor to pay observation while intercourse with Madoff Productions?
Their power to work fastly and efficiently is one of their most sole experiences. They',re also super collaborative.
What aspects of their work would you like to get improved?
No, not right now.
Do you have any advice for possible clients?
Understand what you',re asking them to do. Know what you want and come to them with a program versus being wishy-washy.