About MarketCast Market Research company in Los Angeles, United States
Based in Los Angeles, MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry, with additional offices in New York, Boston, Indianapolis, and London. MarketCast works in collaboration with m
If youre a creator brand or entertainment platform nothing matters more than your relationships with fans. And helping you find and nurture them is what we get fanatical about at MarketCast. Whether you are a Hollywood studio developing the next blockbuster or a beverage brand seeking to disrupt the grocery aisle we provide data-driven research and analytics to help identify and engage the fans that matter most.
Weve got the qualitative and quantitative power to look at your fans from all angles. We help you connect with them because we ’get’ them. By knowing what makes them tick – and stand up and cheer – we deliver the strategies that win over fans again and again.
to support the largest brands and campaigns on the planet
to tackle unique client challenges with high-touch service
on media and entertainment and brands that support them
big and small data that is accessible informative and actionable
Stay in synch with your fanbase as it changes. From analyzing social media conversations in real-time to studying human reactions to new product concepts we tap into fans mindsets so you can market to them more meaningfully.
However big or small your world of fans we have the power to connect with them. Our insights have fueled the biggest entertainment marketing campaigns on the planet. And our benchmarks set the standard from entertainment to sports to other brands.
Ads amp; trailers evaluated
IP / franchise studies
Digital conversations analyzed
Live event experiences analyzed
Sports projects for leagues and teams
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MarketCast services are available worldwide and include materials testing, such as trailers, TV spots, digital campaigns, and print ads, concept and positioning studies, exit polls, tracking studies, social media analytics, and custom research offerings.