Email Marketing for Productized Service Company
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am the establisher of MHIM, LLC - we centre on edifice productized labors.
Desired goal
What issue was the provider supposed to deal with?
MH Digital Consulting Group?MHDigital came on to optimize and swell our existing e-mail/CRM marketing program.
What were your objectives for this project?
The first goal was to optimize and swell our existing e-mail program.
Provided solution
What were the reasons for choosing MH Digital Consulting Group?
We vetted almost 4 other solutions/labors/agencies. Although the cost is always a factor, our first interest was whether we could find a associate to grow with. We establish a lot of labor-based solutions to be very cookie-cutter without a lot of emphasis on business knowledge, one size fits all pricing, etc. These red flags were keep with MHDigital.
Please give as much detail as practicable because the work done
The first goal was to move to Klaviyo from a manner send grid implementation and then leverage our data to swell our program with their testing and repetition expertise to engender new income and make our program more gainful.
Were there any dedicated managers or teams that you worked with?
Rob/Adam were our principals/account treatment/course and reporting Todd worked on implementation and copy Erin worked on the design
Results accomplishd
What results did you accomplish unitedly with MH Digital Consulting Group?
The team was able to hit and exceed our conrendering rate objectives within 60 days behind taking over our abandonment program. Additionally, they identified 3-4 key trials that help drive down our need to discount our labor (which bumped our profitability up).
How do you rate the interaction and interaction with MH Digital Consulting Group?
The workflow has been the key ingredient outside of KPIs that we establish rare with our engagement. Some key takeaways:
- entire knowledge of the business
- entire knowledge of the mannerer
- fantastic reporting
- fantastic interaction
What precisely do you attend to be the key specialty of MH Digital Consulting Group?
- Their team took the time to entirely apprehend our business and mannerer. The essence of our labors requires this ingredient in order to be lucky and the team surely leveraged their knowledge to drive new/overlooked income.
- I personally spent many years optimizing our funnel - behind they were on our account they establish 3 high ROI improvements right out of the gate.
- Insane depth in knowledge of e-mail program/legality, powerful copy, segmentation and trial implementation.
What should be done better, if there are any desired improvements?
Not at the instant. We have any ongoing engagement.