Some details
Educating students for over a century is a significant milestone, both in terms of longevity and dedication to developing future leaders. In 2018, UMS-Wright celebrated their 125th anniversary and needed a way to communicate their history of focus on their students', success. Mighty saw this as an opportunity to create a branding campaign that would tell a moving story of the school and generate interest among prospective
families. The branding campaign encompassed multiple touchpoints on campus, through social media, and traditional media channels.