Rebranding for Mining Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the ruler of interactions at Ciner, which is a mining organisation.
Desired goal
What challenge were you trying to address with MOCK?
We were purchased by our parent organisation in Istanbul, so we had to rebrand our organisation. We needed a vendor to help us with our rebranding efforts.
Provided solution
What particular tasks were MOCK, the agency responsible for?
They created the look and feel of our brand and developed brand guidelines. Then, they designed our website and produced indirect marketing material, advertising, and some trade magazines for us. They always hear to us and come up with the designs that are spot-on, so we usually have to do only one repetition.
Was there a dedicated team?
We work closely with their proprietor, who is our main point of touch, and we also work with 1–2 other team members, depending on our needs.
What were the main reasons to select MOCK, the agency among the others?
We were interviewing separate agencies for this project. MOCK was referred to us and we veritably liked their vision. They seemed to fit into our organisation culture, so we chose them.
What are you approach expents (if diclosed)?
We',ve spent between $300,000–$350,000.
What is the terminal result of working with MOCK, the agency?
We began working with them in December 2015 and the relationship is ongoing.
Results achieved
Are there any measureable or plum results?
I love their creative work and the process they use. They apprehend what we',re trying to execute and come back to us with 4–5 different ideas, so it',s a very collaborative process.
How do you score MOCK, the agency’s treatment experiences?
They',re very early and meet all their deadlines. We constantly adjoin throughout the week and sometimes we meet for lunch (I choose in-person meetings to using a project treatment tool).
What is (from your point of view) the key factor to pay observation while intercourse with MOCK, the agency?
They',re a little agency and always give us personal observation.
What aspects of their work would you like to get improved?
No, I',ve been extremely satisfied.
Do you have any advice for possible clients?
They',re a littleer organisation, so it has to be the right fit for you. It worked big for us owing we liked that they were able to give us observation whenever we needed it.
