Some details
Yamaha Motor Sports wanted to drive more bike sales by having better landing pages to convert their media into leads. Significantly, Yamaha didn’t have a mechanism for driving offers through their media, and they didn’t have landing pages to match the effort.
Key Features
- Configure and implement the ROAD Enterprise SaaS solution
- Implement landing pages
- Enable
Results
Onit continued to work as a partner to both Yamaha and its agency of record, maintaining assets and supporting both ROAD and the new landing pages. Onit continued to work as a partner to both Yamaha and its agency as a partner. We maintained all assets, continued support of the ROAD Enterprise SaaS solution and delivered metrics/analysis against the landing pages.
Summary of Benefits
- Agency of record reported back astonishing metrics
- In just the first 4 months, Yamaha was able to attribute higher sales to the landing page leads
- Lightning fast initial launch
- Increased speed-to-market and scalability for offers shown on Landing Pages and beyond
- Improved accuracy of offers, avoiding previous errors