Branding & Marketing for Online Health and Fitness Brand
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I',m the creative ruler at Daily Burn. We',re a fitness tech organisation.
Desired goal
What challenge were you trying to address with OrangeYouGlad?
We',re working on a series of new apps that are geared towards different types of fitness, such as high-intensity interim training (HIIT) workouts, yoga, and running. We needed a organisation to help us with visual design for this series of apps as well as with branding and marketing campaigns.
Provided solution
What particular tasks were OrangeYouGlad, LLC responsible for?
We wanted to form a new brand almost each of the apps, tying them all unitedly in a method. We also wanted the new look and feel of the apps to be connected to our old brand. OrangeYouGlad was able to do that seamlessly, accomplishing our goals. They also do the frontend design for us, while our in-house team does the developed outgrowth.
Was there a dedicated team?
We work with Tammy (Creative Director and Designer, OrangeYouGlad) and almost four other members of their team.
How did you come to work with OrangeYouGlad?
I worked with them precedently and I',ve always wanted to fetch them on for another project. When the occasion came up, I reached out to them.
What are you approach expents (if diclosed)?
We',ve spent almost $300,000.
What is the terminal result of working with OrangeYouGlad, LLC?
We began working with them in June 2018 and the relationship is ongoing.
Results achieved
Are there any measureable or plum results?
Their products have a fun, personable front. Our HIIT app launched in August and we love its look and feel. We got a lot of real feedback from users. We',ve stayed on track with our scheduled app launches, and the marketing campaign has been very lucky.
How did OrangeYouGlad accomplish from a project treatment standpoint?
They',re very organized. They',re juggling multiple projects all the time, but they can feel them very effectively and meet their deadlines. We mainly use Slack to adjoin. They',re very tangible and easy to work with.
What is (from your point of view) the key factor to pay observation while intercourse with OrangeYouGlad, LLC?
They',re rare designers. They',re very professional and know what they',re doing, so it',s been a enjoyment to work with them. They get the job done, unlike some other vendors that bestow weeks just talking almost the project.
What fronts of their work would you like to get improved?
It',d be big if they had more UX resources and video resources, but they',ve done an excellent job finding what we needed.
Do you have any advice for possible clients?
Make sure Tammy is on the project. Everyone on their team is responsible and personable. Also, they pay observation to details, so I don',t need to handle see one thing they',re doing.