Some details
Online women',s luxury fashion designer apparel store!
CHALLENGE
- Create a bespoke user experience of the Lafayette148 brand with high-density retina imagery and large image sizes on all devices.
- Ensure uninterrupted revenue with ZERO go live downtime, while migrating and updating thousands of data records.
- Streamline operations with a massive ERP update for products, stock, pricing without affecting store performance.
- Drive sales through appeal to a broader audience, by ensuring variety in branding.
- 20+ integrations, such as ERP, WMS, MW, and more
APPROACH
- Scrum, workflow, quality integration, discipline for optimal delivery speed every week, resulting in the project being launched within six months.
- Delta migration approach to ensure fast data migration during new website launch.
- Robust data tracking implementation to collect data and keep improving the website',s CRO.
RESULT
- Gorgeous website, smoother shopping experience, and unique brand feel, designed to attract a younger audience, while improving the existing audience',s journey and experience.
- Seamless large-scale data migration within a few minutes.
- Complete customer data tracking setup, to monitor and optimize, enabling perpetual improvement opportunities.
- Exceptional code quality checked and confirmed by Magento engineers.
- First order placed minutes after the new website was launched.