Not only has the team helped internal stakeholders gain a clearer understanding of their target audience, but they’ve also shown the staff how to better understand their traffic data. They’re diligent about recording video updates to explain reports, and were candid about their capabilities.
The booth concept helped collect more badge scans than any other company at the event, outperforming larger booths. Secret Sushi, Inc stayed coordinated by holding regular status calls and liaising with third-party vendors involved.