Naming & Branding for Creative Jewelry Company
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I am the founder / Designer for Ulsi Omen is a assembly of creative jewelry pieces that can be passed on from age to age. It is inspired by sculptural silhouettes enhancing sly forms from everyday moments. Ulsi Omen is the ring you notice while you type, the necklace you fiddle with when you are nervous or those earrings you feel when you are dancing.
Jewelry is personal, and we aim to minimize ruin by making each piece eparticularly for the client, so all our pieces are made to order. We believe in reducing the environmental contact and using only materials and tools as needed. Ulsi Omen continues to trial with materials, focusing on silver-smithing, incorporating gold and semi-precious stones to explore themes of essence. All our designs are sole and handcrafted in our studio in Mount Washington, Los Angeles.
Desired goal
What issue was the provider supposed to deal with?
Silk Studio?For NAMING workshop and branding, and logo design, packaging material
What were your objectives for this project?
Create a visual oneness that reflected and complemented the jewelry
Provided solution
What were the reasons for choosing Silk Studio?
I selected this vendor based on the agency',s past projects and I wanted to work with Creative Director Troy Curtis Kreiner!
Please give as much detail as practicable because the work done
The process began with market investigation, knowledge the running aesthetic and pulling correspondent inspirational pictures and mood boards. Then the creative ruler and I sat down and went through a naming workshop, where we identified key aesthetics and overall branding. Once we narrowed down a name and the elements they educeed separate manner logos.
Once a logo was chosen, they helped rise logo origination material. They also worked on particular branding projects, where they educeed a packing oneness with the brand',s capsule project for a Tennis Open at Anza Borrego. They also were a huge collaborator in the art course of the leading campaign shoot, where they helped photograph the shoot.
Were there any dedicated managers or teams that you worked with?
I worked straightly with the Creative Director Tory Curtis Kreiner,
Results accomplishd
What results did you accomplish unitedly with Silk Studio?
Since the campaign, Ulsi Omen has gained expressive growth in clients and is now working on a website. Since we are quiet a little brand we are hoping to grow however at a pace that suits our origination. We are a little handmade studio that educes client consumer relationships so growth needs to be slow but thanks to the branding we can see interminable possibilities for the forthcoming.
How do you rate the interaction and interaction with Silk Studio?
Silk Studio is very innovative and understands our vision which makes them an astounding studio to work with! They also hear to our client',s needs and help us educe our aesthetic. They educeed a brand that we feel positive almost, which is extremely significant with our little studio. We look advanced to collaborating with Silk Studio for forthcoming campaigns.
What precisely do you attend to be the key particularty of Silk Studio?
Silk Studio was incredibly attentive and veritably helped us educe our aesthetic speech. Even though we are a little client never did I not feel that my needs were not met. I was thoroughly impressed by the level of commitment and the fast turn almost. I felt they were as passionate almost our practice as we are!
What should be done better, if there are any desired improvements?
NONE! They are big