Web Dev and Social Media Marketing for Entertainment Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the marketing ruler for Northern Europe for Warner Brothers Entertainment.
Desired goal
What challenge were you trying to address with Syroup?
We form promotional campaigns and websites for see movie we release, so we needed a associate who could handle those projects. We also needed a associate who could handle the collective media nearness of each film.
Provided solution
What particular tasks were Syroup responsible for?
We granted Syroup with photos and briefs for our movies, and they used those to form good-looking websites and collective media accounts for each film. They got accounts verified, utilizing channels like Facebook, Twitter, Instagram, and Google Plus. Syroup worked in HTML, PHP, and CSS, liaising with our inner team to fix full was pushed out and on brand.
We launched a newsletter sign-up so nation could be notified of our new products, and we calm that data to analyze and track results. We also had approach to Google Analytics and Facebook tracking tools to see how many conversions we got from our paid activities and marketing campaigns. Syroup integrated the website with movie theaters’ tracking tools as well, allowing clients to buy tickets to a movie through our own website.
Was there a dedicated team?
We principally worked with the head of marketing and the line handler. The team was almost 10 nation in total.
How did you come to work with Syroup?
A helper recommended them. We named them in for a meeting and gave them a brief of a movie we were releasing, and they came back with a detailed overview of what they’d do. We liked the introduction, so we hired them.
What are you approach expents (if diclosed)?
We spent between £240,000–£300,000 (approachly $298,000–$373,000).
What is the terminal result of working with Syroup?
The associateship lasted from 2016–2018. We have programs to promise with them anew soon.
Results achieved
Are there any measureable or plum results?
They built a powerful relationship and gave us pellucid approach to different tracking metrics to see the achievement of their work. We were lucky with their results, and our corporate bosses were as well.
How did Syroup accomplish from a project handlement standpoint?
We’re a big organisation, but they granted a good level of support. Our teams met in individual a few times, and they were always useful to reply our questions or concerns, despite the time separation. They granted biweekly reports, and we had weekly conversation calls to make sure seething was on track. We could form tickets for issues or call them if it was pressing.
What is (from your point of view) the key factor to pay observation while intercourse with Syroup?
They’re a big cluster that’s easy to work with and that provides fantastic results. They contributed a lot to our projects.
What aspects of their work would you like to get improved?
There were some disagreements between the different departments (e.g. creative, marketing, sales), but that’s typical. They could be more organized and track changes better, but we were lucky with their accomplishance.
Do you have any advice for forthcoming clients of theirs?
I don’t have any advice.
