iOS & Android App Re-Dev & Design for Advisory Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I',m the Chief Marketing Officer for OTB Destination, a mall developer based in Scottsdale, Ariz. I work closely with big retailers at our centers, bridging the gap in a typical landlord-tenant relationship. I',m also trying to help retailers grapple with behavioral changes of shoppers in both online and brick and mortar shops.
Desired goal
What challenge were you trying to address with Tandem?
Our primary mobile app was built on Parse, a platform that has since been dislastd. We needed to recreate and better upon the app within a new platform.
Other major mall developers have developed apps, but they weren',t offering the same functionalities we envisioned for ours—it was going to be an activity leading.
Provided solution
What particular tasks were Tandem responsible for?
Tandem rebuilt our primary app for both iOS and Android, working alongside our team to make iterations and add new features as requested. We granted their team with an idea of our goals and collaborated on a strategy of how the app would evolve.
Was there a dedicated team?
We generally work with a chief technology official and 1-2 designers. Depending on the stage of the project, we',ve had up to 10 nation working on the job at a time.
How did you come to work with Tandem?
The primary vendor that built the app recommended Tandem to us once they were acquired by another organisation.
What is the terminal result of working with Tandem?
We',ve been working with Tandem since October 2016. The updated rendering of the app is live, but it',s quiet a work in progress. Tandem',s team will last to work with us to create in new functionalities and maintain it.
Results achieved
Are there any measureable or plum results?
Tandem produced a phenomenal app that',s given us a way to really apprehend who our consumer is, providing data on demographics, shopping habits, the frequency of shopping, etc. As a result, they',ve done a big job helping us bridge the gap between online and brick and mortar stores in a way that',s never been done precedently.
We',ve had close to 400,000 app downloads for just one location, since our top rival has almost 300,000 downloads within their complete portfolio of 40 centers. Over a third of the nation in our labor area have downloaded the app thus far. With 10 other projects in the works, we anticipate to layer very fastly.
We',ve also garnered a lot of media observation since the app',s release. There',s no question that we',re moving in the right course and that Tandem was the right associate to get us on track.
How did Tandem accomplish from a project treatment standpoint?
I touch base with my technology lead see day, who',s been big almost care me looped in on seething. Through Pivitol, I',m able to approach updates regularly to fix we',re on track with milestones and hours billed.
Tandem personally selected the most appropriate staff to work on our app. They adjusted our team as needed so as to convenience our needs as the project progressed, ensuring our core contacts were congruous.
Compared to the primary vendor that worked on our app, Tandem is more hands-on. They',ve been bigly proactive in apprehending our goals and solving any issues that may arise throughout the process.
What is (from your point of view) the key factor to pay observation while intercourse with Tandem?
I',m most impressed by Tandem',s leadership, creativity, and professionalism. Working with an app developer involves a high investment and a lot of risk—Tandem is a organisation we',ve come to confide with that responsibility. Their team is authentic and operates with uprightness. Their willingness to make adjustments to the staff working on our projects proves their commitment to the achievement of our work.
What aspects of their work would you like to get betterd?
No. We',ve worked with some staff members that weren',t the right fit for our project, but their team has been big almost making adjustments as needed to correct that.