Some details
The 10 Days Campaign [www.10days.cc] was started in 2007 by three college students who wanted to change the world. Today, participants from across the United States come together to give up every beverage but water from Nov. 9th - Nov. 18th and donate what they save to providing Rwandans with clean water. When we met the 10 Days team at Living Water International in 2013, we
were moved by the magnitude of this issue, and their passion to make a difference. We collaborated with the 10 Days to develop a digital strategy and execute on a vision that was years in the making. Our tasks included expanding the brand, building an all new website for the campaign and developing the 10 Days web application, which allows members to sign up and raise online donations for the cause. The end result has been a year over year increase in donations, with every year topping the last. In 2015, the campaign raised over $70,000 in 10 Days and garnered three Gold Addy Awards for Best In Show Interactive. Our team is honored to play a part in this effort and look forward to continued growth and success in the coming years.
