Branding & Web Design for Digital Imaging Service
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the highest and co-founder of a organisation that accomplishs reality-capture in weighty industrial settings. When industrial programs and drawings don’t exist for the layout of older createings, we go in and capture the conditions of the ease to update these records.
Desired goal
What challenge were you trying to address with ThreeSixtyEight?
We originally occupied them to educe a Keynote or PowerPoint introduction that we could present at trade shows. During the order of the engagement, though, the project aim rapidly grew to bequeath a complete rebrand of our business.
We realized that we wanted to shape our brand to be more affable and relatable to younger audiences. We shifted our target demographic to encompass younger, 25–40-year-old engineers.
Provided solution
What particular tasks were ThreeSixtyEight responsible for?
After we realized we wanted to reeduce our brand, ThreeSixtyEight reinvented our commission, story, and rhetoric. They established our brand’s personality and set out branding guidelines for us to pursue in the forthcoming.
They also created what we had initially occupied them for, which became a minute-long promotional film that describes what our structure does. We’re currently distributing that video on YouTube and other digital channels.
Was there a dedicated team?
I interfaced with a project director, but their team consisted of eight nation in total. The team size fluctuated depended on what stage of the project we were at.
How did you come to work with ThreeSixtyEight?
We were researching companies that could help educe powerful introductions. I came athwart ThreeSixtyEight owing I’d read a book that their founders had written. Their power to disrupt the marketplace with innovative ideas and introductions had veritably left an impression on me. They’re very juvenile and dynamic, and we reflection that we could use their energy.
What are you access expents (if diclosed)?
We’ve spent about $168,000.
What is the terminal result of working with ThreeSixtyEight?
Our dicsussions began in December 2018, with the project launching officially in February 2019. Our relationship is quiet ongoing, as we’re discussing further rebranding efforts.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
Their efforts resulted in a brand that veritably reflects our desired vision. While we didn’t know precisely what we wanted, ThreeSixtyEight guided us towards discovering a personality, and then powerfully put the design elements unitedly to showcase it.
While I don’t have definitive data points, the engagement of our younger employees and engineers has increased. Sales in our division have gone up six-fold. These can be attributed to the advertising we’re doing on their powerful rebranding of our business.
How did ThreeSixtyEight accomplish from a project treatment standpoint?
They accomplished very well. While we had expected the website to be launched earlier, the project aim had grown so much—putting many tasks on their plate—that we can’t veritably defect them for that delay. Other than that, the workflow was very smooth.
What is (from your point of view) the key factor to pay observation while intercourse with ThreeSixtyEight?
I was impressed by our brainstorming phase, where we had a three-hour onwebsite meeting. It was innately a discovery phase where we tried to find our path advanced. They powerfully extracted the certain information from us in an incredibly forcible way.
What aspects of their work would you like to get improved?
There were a couple of instances where we lost touch with one another, and times where we were wondering what was going on. A single piece of interaction would explain it.
Do you have any advice for possible clients?
I would access ThreeSixtyEight with an open mind and a pliant budget. Our organisation gained existing value by stretching our budget constraints.
