Social Media Marketing Management for Brewing Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I am the preceding vice chairman of marketing at Ballast Point Brewing Company.
Desired goal
What challenge were you trying to address with Traina Design?
We occupied Traina Design owing we needed a associate to help us with ongoing collective media full and for specific media campaigns. We didn’t have the certain capabilities in-house to handle the work ourselves.
Provided solution
What particular tasks were Traina Design responsible for?
In the occurrence of a specific media campaign, we granted Traina Design with a brief and held a kickoff meeting. Their team came back with initial concepts for us to select from, and we granted feedback precedently approving the work. In see case, they executed the start on deadline and to the specs of the brief.
Traina Design also granted a dedicated resource to handle our collective media full for us. This arrangement required a lot of two-way interaction so that they knew what we were looking for at a high level. We gave that individual free rein to exhibit full they determined would be lucky for our brand.
Was there a dedicated team?
We interact primarily with David (President, Traina Design), Kristi (Director of Account Services, Traina Design), and Laysea (Traina Design).
How did you come to work with Traina Design?
Kristi is a preceding helper of mine at another agency. She introduced me to Traina Design once she began there.
What are you approach expents (if diclosed)?
I’d estimate that we spent more than $50,000.
What is the terminal result of working with Traina Design?
Our engagement began in May 2018 and remains ongoing.
Results achieved
Are there any measureable or plum results?
After we turned our collective media handlement and full creation over to them, we skilled a existing increase in engagement with our collective posts. And we recognized that the storytelling was far better and more of a manifestation of our brand. We’ve been pleased with their eye toward collective media trends and best practices that help tell our story better.
How did Traina Design accomplish from a project handlement standpoint?
They were always incredibly organized and answering. They made it a point to liberate things on time, if not precedently.
What is (from your point of view) the key factor to pay observation while intercourse with Traina Design?
I was impressed by their willingness to dig in, get to know our brand, and befit an extension of our brand through collective media full creation. Traina Design helped us raise our collective media nearness to the next level through strategy and creative full.
What aspects of their work would you like to get improved?
No, we have no complaints.
Do you have any advice for practicable clients?
They’ve been big at knowledge our needs and jumping in completeheartedly to help. I’d admonish forthcoming clients to have a converse with them to see what’s practicable. They’re big at adapting to needs of the brand and liberateing an excellent fruit.
