Some details
GR8 People’s talent acquisition software supports top brands like Netflix, Talbots, and Polaris. After spending a significant amount of time focused on their offering, they knew they were at the level to compete with and exceed the competition. Their product was truly unique and flexible, and it was time for their brand to reflect the professionalism and energy of the leadership and company.
To elevate the GR8
People brand and take them to a level that will attract the companies they can support, and show them that they can provide an unfair advantage to companies demanding to compete for talent around the world, we delivered a fully encompassing brand design platform. From a rich color pallet - bold and energetic, to fonts that reflected the digital arena they played in, and an updated logo including an icon we called “DJ”, with arms in the air representing the winning feeling you have when you know you’ve hired that perfect person, we were able to provide GR8 People with all of the necessary elements needed to take their company to the next level.