Animation for Cleaning Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the director of a cleaning organisation. We do commercial and industrial cleaning for our local area.
Desired goal
What challenge were you trying to address with Video Explainers?
We were looking for a way to make our website more professional. We saw on Google Analytics that a lot of nation were landing on the home page, but we weren’t getting as many conversions as we had hoped. We were looking for a way to grab the observation of the clients and promise with them in a faster, simpler, more fun way. We did our website in-house, but we didn’t have time to dive into doing video life ourselves.
Provided solution
What particular tasks were Video Explainers responsible for?
In the commencement, they gave me a walkthrough of the total process. We opted to do our own script owing we knew it was very specific to our clients, and we didn’t want to leave that to chance.
Due to the cost (structured per-60 seconds), we determined to curtail our script from three minutes to almost two minutes long. Then, we sent them the script to see what they reflection. They fastly edited a lot of the grammar and punctuation errors. It probably saved almost 10 seconds in the total video, which is existing.
After the script process, we went into the draft illustration phase. At this point, they took each part of the script and made it into a general storyboard and drafted illustrations. Even though the illustrations were stick aspect draft phraseology, they surely had the cognitive power to take what we were trying to say and the picture in our heads. We approved that process, and then they flushed out those drawings a pliant bit.
We chose to have the fruit elucidated behind our organisation mascot (since we’d already had a lot of Q&,A sessions and feedback almost it). They came back with a topic illustration for the total video based upon that. After that, they flushed it out and drew the total storyboard portion, which was excellent. We approved that and went onto the voiceover and auditioned a few cast members.
They granted the leading draft of the terminal cut in January 2020. There are just a few adjustments to be made, and it will be done soon. We program on doing almost 20 videos with them.
Was there a dedicated team?
We’re working with the project director and client support professional. There were two individuals we tried for the voiceover.
How did you come to work with Video Explainers?
We vetted excellently a few companies to get quotes, timelines, and to see who might be the most answering. Video Explainers fastly fell in the top of that bracket by cost point, interaction, response rate, and their willingness to go through things. They seemed to know their field very well.
What are you approach expents (if diclosed)?
We’ve invested less than $10,000.
What is the terminal result of working with Video Explainers?
We began working unitedly in November 2019, and the work is ongoing.
Results achieved
Are there any measureable or plum results?
In see phase of the process precedently approving it, we’ve had our total team take a look at it. Everybody has been fully thrilled.
Though, we haven’t seen any website conversions owing the project isn’t fully done yet. We haven’t had the occasion to post it on the website or used it for marketing. I’m very positive in it though.
How did Video Explainers accomplish from a project treatment standpoint?
They meet deadlines and interaction is good. Usually, we go through Q&,A sessions, assess seething, and get seebody’s feedback. That process has been pretty grateful. Everybody has had smiles on their faces and there’s merriment in the room.
What is (from your point of view) the key factor to pay observation while intercourse with Video Explainers?
Their illustrations are top-notch. They have exceeded our expectations. Their power to take a pliant judgment and elucidate it precisely how you’re picturing it is magical. The rest of the staff was veritably surprised that they didn’t have to give so many revisions and edits. We’re so lucky to not have to go back and forth.
What aspects of their work would you like to get improved?
We reflection some of the sketch illustrations were drafts, but it was precisely what was in the terminal illustration. While it turned out to be big, we didn’t know almost it. In the forthcoming, now we know to give feedback during that process so the terminal illustration comes out a bit better. This is nothing denying almost them, we just weren’t prepared for it.
The second thing was the life process. The life was a bit underwhelming. When they granted us the topic of the life, it didn’t move very much. When we had a spectacle with two individuals meeting, they pretty much stood in that position.
We assumed that they’d wave hands, agitate hands, fold their arms. Instead, it was just wiggling things, making the eyes wink, and the mouth kind of move. It wasn’t much in provisions of dynamic motion, which fell brief of our expectations. This is the reason the project has been taking a pliant bit longer owing we are going back and asking for those illustration revisions.