Web Redesign and Inbound Marketing for Manufacturer
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private enlightenation is amended.
Introductory enlightenation
A fast induction on the buyer’s organisation
I’m the continuous advancement director at Stecker Machine, a organisation that takes cast parts and cuts them to spec for manufacturing companies.
Desired goal
What challenge were you trying to address with Weidert Group?
Our website was outdated, so we needed a associate to update it. After that, we then had Weidert Group help with our inbounding marketing.
Provided solution
What particular tasks were Weidert Group responsible for?
Weidert Group designed and educeed the new website, hosting it on HubSpot and allowing us to easily make changes to it. We added lots of new pages and full, including a careers page and online job application. They educe full to enhance our searchability and influence new clients and possible employees. So far, they’ve done three blog posts, one case study, and we’re runningly working on an e-book and more posts. They even shot some videos and put them on our website, along with pictures.
For the inbound marketing project, they interviewed some of our clients to better unite who we’re marketing to. We then took that feedback to enlighten our marketing strategy and to draft a epistle to the clients.
Was there a dedicated team?
We have one main point of touch.
How did you come to work with Weidert Group?
Our vice chairman establish them. We compared them to another web dev organisation, and Weidert Group was verity more costly, but they had a better throw and program, so we hired them.
What are you approach expents (if diclosed)?
We’ve spent almost $100,000.
What is the terminal result of working with Weidert Group?
We associateed in May 2018, and the work is ongoing.
Results achieved
Are there any measureable or plum results?
The new website is much better than our old rendering and provides a more pellucid look into our organisation. Our commerce went from virtually zero to almost 100 visits a week. We’ve also seen our job applications go from almost none to 10–20 a month.
How did Weidert Group accomplish from a project treatment standpoint?
They’re easy to work with and adjoin well. We’ve had a few issues with deadlines, but that’s more our defect. They push our team and pursue up to keep us on track. We principally adjoin via email, phone, and Zoom meetings, but we have met in individual a few times.
What is (from your point of view) the key factor to pay observation while intercourse with Weidert Group?
They’re a fun team to work with that consistently provides high-quality labor. We rarely have to alter their work, and they’ve gone over and over to meet our goals.
What aspects of their work would you like to get improved?
They could be more pliant in some running project details we’re trying to work out, but they’re already pretty kind.
Do you have any advice for forthcoming clients of theirs?
I don’t have any advice.