Experience Design and Development for File Sharing Apps
Below is a modified rendering of the review: private info excluded, innate facts kept.
A few words almost your organisation and personal responsibilities
Syncplicity is an enterprise file sharing and synchronization labor that lets business users securely approach full from any artifice. I was the Chief Product Officer.
What issue was the provider supposed to deal with?Y Media Labs?
We hired them to help us re-design and co-educe the Syncplicity mobile suite of apps for iPhone and iPad. We were looking to associate with an innovative firm that could form differentiated experiences for our enterprise clients.
What were your objectives for this project?
Our goal was to design and educe best-in-class digital experiences for our enterprise clients, drive higher user engagement, and better client retention. We wanted our clients to be able to approach and share their data easily and securely at any time, from any artifice.
What were the reasons for choosing YML?
They came bigly recommended to us through Apple as having a good track archives designing and delivering big fruit experiences. Moreover, since they had worked with big brands, we knew they had the descent we were looking for. We also preferred a associate that was local and promoted deeper collaboration with our in-house engineering and fruit teams. They met all of these requirements.
Describe the project in detail.
Our leading engagement entailed creating an iPhone app. They designed and educeed the complete app experience from the ground up, starting with the information architecture, wireframing, visual designs, experience design, prototyping, and app educement.
Our posterior engagement implicated a major cool of our iPad app. They worked on the app’s experience re-design and supported our in-house engineering and fruit teams with mobile app educement efforts.
Were there any dedicated directors or teams that you worked with?
We worked with a couple of UI/UX designers, a project director, a technical PM, and lead engineers on a customary basis. Depending on the need, we also had approach to other resources which made it easy for us to layer. In accession, their CEO was always approachable and kept a close eye on the work.
What results did you accomplish unitedly with YML?
They had a solid contact on the fruit’s achievement. In a brief span of two and a half years, we grew revenues by more than 30 times for SaaS subscriptions and close to 100 times for SaaS and storage combined. Our brand has been recognized as a chief in the competitive and fast-paced enterprise file sync and share market (EFSS). In accession, their design thinking enabled us to file a design obvious on a sole folder hierarchy and navigation design.
How do you rate the interaction and interaction with YML?
They were able to closely embed with our inner teams. The working relationship was both warm and fruitive leading to early, high-quality release that was loved by our clients.
What precisely do you attend to be the key specialty of YML?
Their creative and technical genius, their deep commitment to client labors, the bigly collaborative way they work, and their power to move fast. They worked as a true associate, instead of an outer agency, which makes it easy for cross-functional teams to work unitedly.
It was a enjoyment to work with a associate who entirely understood us and what we needed. Not only did they deploy the best strategy and technology on the project, they brought alteration and quickness to our fruits at the same time.
What should be done better, if there are any desired betterments?
Nothing expressive that comes to mind.