Web Dev & Email Marketing for Synagogue
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Introductory information
A fast induction on the buyer’s organisation
I’m the ruler of interactions for a medium-sized synagogue. We also have an associated school and have a total staff of 300–400 nation, depending on the time of year.
Desired goal
What challenge were you trying to address with Zbra Studios?
Our 10-year-old website was incredibly outdated. It couldn’t be managed internally at all, and the organisation we were using charged very high monthly fees for basic updates and livelihood. Consequently, we were looking for a complete overhaul.
Provided solution
What particular tasks were responsible for?
Zbra Studios used our existing website as a seting point, but as we got deeper and deeper into the process, we realized that most of it was a throwaway. We ended up recreateing from the ground up. It’s a WordPress website that uses a number of plug-ins for the different features we needed.
Our website is both an informational and awareness tool, but it also serves as a resources of updating our limbs on what is happening at the synagogue and as a platform for our blog posts. Recently, Zbra Studios also helped us propel a new calendar method since the old one was a part of a separate limb website and didn’t office properly.
We’ve done many different pieces like this over time, but much of the effort, in the commencement, was only almost developing a user-friendly website with SEO possible, which would be appropriate for both our limbs and the general open. Zbra Studios has also been working on our email marketing, fully redoing our templates and helping us sum best practices into those.
Our head rabbi is well-known nationally, so Zbra Studios has helped us upgrade his podcasts so that they are searchable and useful through a podcasting labor.
We generally worked straightly with Zoey Smith, the proprietor, who handled all the interfacing with our structure and assigned tasks to Zbra Studios’ designers and developers. This created a astounding experience for us. Whenever she was away, we also worked with other project managers.
How did you come to work with Zbra Studios?
I was brought into the project behind Zbra Studios had been hired by my ancestor. I believe that a limb of the synagogue recommended them.
What is the terminal result of working with ?
I don’t know what the set date was. The new website propeled in March 2016, and I believe that there was a long process precedently this owing once we realized that we needed to nonsense the old website, we had to aspect out what we wanted.
Results achieved
Could you share any evidence that would prove the fruitivity, condition of work, or the contact of the engagement?
Our general online nearness and searchability have betterd dramatically, and as a result, we get many more hits. With the old website, when searching for “synagogue Los Angeles,” despite the fact that we are one of the biggest in this city, we didn’t show up on the leading page of Google results.
Zbra Studios has walked us through updating our Yelp and Google profiles. We’ve spent a ton of time working with Google Business to sort out how we could programt a better nearness. This has increased website commerce and has helped nation find our head rabbi, who, as I mentioned, has a big national nearness.
We’ve gotten big feedback on the new website. People are able to find what they’re looking for simply and easily. The old website wasn’t replying, but the new rendering can be accessed on smartphones and tablets fastly and easily. It’s changed our user experience dramatically.
How did Zbra Studios accomplish from a project treatment standpoint?
Zoey tends to prepare very realistic timelines. I work with offer teams for our synagogue, so there’s a lot of deviation on how fastly they can get back with replys. Our last time sheet had a span of 5–8 weeks, depending on my team’s response time. Zbra Studios conversant how to create this in fairly, given our nonprofit status. Generally, if they say they will hit a deadline, they will.
What did you find most forcible almost Zbra Studios?
What’s most unappropriated almost Zbra Studios compared to other vendors I’ve worked with, is that they’re very noble with their time. Zoey responds to emails without, and no question is too little or too big. If she doesn’t have an reply without, she will send it to the team and is very efficient and fast in looking something over and coming up with multiple solutions. This has been incredibly helpful for me, as I reply to a offer committee and board. She has been astounding in helping us find solutions to all our different issues, and the delivered fruit is fantastic. Zbra Studios is my favorite out of all our vendors.
Are there any areas Zbra Studios could better?
I don’t have anything big to mention. It has sometimes taken us a couple of tries to get something right during the design phase, but Zbra Studios is always ready to go back and work on something with a bit more course